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  1. Five ways to accelerate the B2B sales cycle to boost your revenue with more quality leads

    a business virtual phone. A virtual phone system is cloud-based, connects to CRM software and allows your ...

    Richard Conn - 07/01/2022 - 12:30

  2. What is connected TV and how can it be used in B2B marketing?

    including, phones, tablets, and computers. Stated another way—CTV refers to OTT programming viewed on your ... cord-cutters will reach 28% of the population in 2021 – around 73 million people – and could pass 100 million ... is programming streamed over the internet to any number of devices including, phones, tablets, and computers. ...

    Kavita Singh - 02/06/2021 - 10:52

  3. How to best manage an international team

    platforms instead, such as a Teams message or a quick phone call at the start/end of your day. For Scott ...

    David Rowlands - 27/01/2022 - 11:33

  4. We’ve come a long way, baby: How ABM has evolved over the last 18 years

    as an ABM-er? Can you remember back to 2003? Nokia phones were all the rage. Finding Nemo came out, and Dory’s ... charming lack of short-term memory captured our imaginations. Nokia phones were all the rage. And Facebook ... wasn’t even a thing – never mind that Meta thing. Oh, and did I mention, Nokia phones were all the rage. ...

    Bev Burgess - 05/11/2021 - 10:30

  5. Improving CX with revenue enablement

    via email, phone calls, in-person meetings, and ticketing systems is now expanding into Slack ... and I agree. My perspective is that we should not be looking at individual emails, phone calls, etc. We should, ...

    Adam Mincham - 10/01/2022 - 09:12

  6. How to use data to optimise your marketing spend

    phone calls have a far higher conversion rate of 30-50%, but they are massively underestimated ... be measured. In contrast, phone calls are harder to measure and optimise than SEO, adverts or emails, ... the time to call, they are definitely demonstrating ‘high intent’. "Phone calls are growing ...

    Kate Cox - 28/09/2021 - 09:52

  7. Why increased customer privacy provides an opportunity for marketers

    them a below-average experience.  A lot of information is passed through the open pixel*. Information ...

    Sam Holding - 26/01/2022 - 10:07

  8. How chatbots can enhance your ABM strategy

    the funnel.  The rise of chatbots in B2B marketing It takes an average of eight touches — a phone call, ...

    Justin McDonald - 19/01/2022 - 09:16

  9. News: Expandi Group announces the integration of AccountInsight into the group

    (top-middle-bottom) via an omnichannel approach, including email, phone interactions, online events, social and paid ... of decision makers’ contact details (direct phone numbers, email addresses, LinkedIn profiles) and DMUs’ IP ...

    Lucy Gillman - 04/10/2021 - 10:43

  10. 10 tips to ensure that your video content stands out

    is consistently on brand both in look and feel and tone of voice? The technology in smart phone cameras has ... the script bang on message; especially with an integrated autocue function on your phone. 5. Consider ... possible to have the final product edited and passed through legal or brand compliance on the very same ...

    Alex Hughes - 20/07/2020 - 11:23


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