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  1. 12 apps successful marketers need

    of bespoke, targeted content to consume professionally or socially. But never mind such pragmatism – it’s ...

    Chloe Basterfield - 10/09/2015 - 14:05

  2. Customer engagement: Big data or big ideas?

    to success What achieving success through data really means is the careful, pragmatic selection of precisely ...

    William Yates - 04/03/2016 - 13:16

  3. Brexit and B2B: Now more than ever before – keep calm and carry on

    to some degree. The challenge is how they respond to this evolving situation – pragmatism, flexibility ...

    Joel Harrison - 30/06/2016 - 09:29

  4. Why B2B marketers must ride the tidal wave of change

    a passionate advocate for the change, overcoming resistance through conciliation. Pragmatism – knowing when ...

    Joel Harrison - 03/10/2016 - 17:42

  5. The ego has landed

    ‘why we don’t advertise more in airports’?” The panel were remarkably sanguine and pragmatic about ...

    Joel Harrison - 14/08/2013 - 11:50

  6. Agency expansion: When the going gets tough, the tough go global

    itself is improving,” he continues. “I meet more and more good marketers who are educated and pragmatic ...

    Kavita Singh - 10/03/2020 - 09:51

  7. Martech culture clash – why cultural attitudes may determine success or failure of your tech stack

    and consequently a need to be more pragmatic in how they operate. They don’t have the option not to be. ...

    Joel Harrison - 17/05/2018 - 16:04

  8. Top trends in B2B marketing in 2016

    Content marketing Digital Email Marketing automation Social Telemarketing Practical, pragmatic ... anonymous user Blog Practical, pragmatic and helpful(?) thoughts on six key areas to monitor, investigate ...

    Steve Kemish - 15/12/2015 - 14:18

  9. Evaluating PR evaluation: some others do AVE ‘em

    pragmatic, flexible and client-focused approach: Let the client tell you what they want to measure – from ...

    Alastair Turner - 14/12/2011 - 08:58

  10. What does a good CXO look like?

    qualities are open-minded thinkers with vision who are pragmatic in application and lateral thinkers – those ...

    David Hicks - 21/03/2017 - 09:38

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