Search found 420 items
Engagement with email campaigns increasing due to privacy regulations
marketing strategies influenced by privacy regulations, among other email and mobile marketing trends, ... according to a report by Acoustic. Regulations that limit how data can be used and shared are rapidly ... director of market research at Acoustic, said: “Our data shows that privacy regulations are actually ...
Rebecca Ley - 22/08/2019 - 10:21
British Airways fined £183 million by ICO for GDPR breach
UK data protection regulator the Information Commissioner's Office (ICO) has hit British ... Airways with a £183.39 million fine for infringing the General Data Protection Regulation (GDPR). ... in the context of their business.” The ICO has liaised with other European regulators regarding the case, ...
Rebecca Ley - 08/07/2019 - 10:33
GDPR: What has happened one year on? Plus, find out how to set up a data retention policy
It’s 12 months since the General Data Protection Regulation (GDPR) came into force across the EU. ... regulators eager to stamp their authority, prophesised by the doom-mongers, have not materialised ... – with the significant exception of a €50 million penalty handed to Google by the French regulator, which the tech giant ...
Paul Snell - 28/05/2019 - 11:33
The incoming ePrivacy Regulation will break B2B marketing – here's what to do about it
of Europe's new ePrivacy Regulation, says Luke Budka, which is likely to fundamentally disrupt B2B email ... the sun shined. But it didn’t shine for very long. How the ePrivacy Regulation will affect B2B marketing ... The ePrivacy Regulation (ePR for short) is going to replace the current European ePrivacy Directive, which ...
Luke Budka - 30/09/2019 - 10:16
GDPR outside of the EU/UK
Protection Regulation Over the past couple of weeks, I’ve discovered that many businesses outside of Europe ... of Europe could adopt a level of self-regulation where customer demand or organisational requirements mean ... to the General Data Protection Regulation anonymous user Blog United Kingdom 5 Average: 5 (1 vote) ...
Simon Hinks - 08/08/2019 - 09:50
How to re-energise your customer experience
In the UK, the communications regulator Ofcom found that during the first lockdown of the pandemic, the ...
Wellford Dillard - 18/01/2021 - 09:45
Why content agility matters for B2B marketers
help brands in heavily regulated industries avoid governance problems or help marketers to personalise ...
Kieron McCann - 16/03/2021 - 14:48
Iterate, don’t transform, your customer experience
particularly given recent privacy regulation such as the General Data Protection Regulation (GDPR) ...
Pete Morgan - 15/06/2020 - 01:34
Nearly a quarter of marketing records deleted to ensure compliance with GDPR
confident their company was compliant when the regulation came into force. The marketers surveyed cited ... effective in sales and marketing due to the regulation. Marketers have reacted to the challenges by defining ... the new regulation has changed the way marketing teams operate for the better. The modern marketing team ...
Molly Raycraft - 05/11/2018 - 14:55
Why transparency is the key to building trust in the age of GDPR
the introduction of the General Data Protection Regulation (GDPR). Since its introduction in May 2018, more ... GDPR regulations Technology alone, at least in the form of most of today’s available CX platforms, ... to create one cohesive experience, and to ensure they’re fully compliant with regulations post GDPR. Trust ...
Lynne Capozzi - 12/07/2019 - 09:41