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  1. How to build a customer insight strategy: An interview with Dr. Christine Bailey

    by referring to Scott Brinker’s martech landscape graphic. This graphic shows that there are now 1200 ...

    David Rowlands - 28/09/2021 - 13:42

  2. The must-have skills marketing teams need for automation success

    don’t necessarily need to be graphic designers and copywriting specialists, they do need to have an eye ...

    Tom Ryan - 28/09/2021 - 16:26

  3. Why branding and martech should become BFFs!

    of brand is unshakeable. Far more than a logo or graphic identity, brand is aspiration; it begins ...

    Sue Mizera - 13/07/2021 - 13:03

  4. Is it time to press the re-set button on your brand? Is it time for a business relaunch? 5 critical exercises to chart your course forward

    more than a logo or graphic identity, a brand is the enterprise itself, its culture, its strategies, ...

    Sue Mizera - 13/04/2021 - 11:11

  5. A bridge over troubled water: how to link sales and marketing

    is connected and using the latest approved content. Armed with a single repository and intelligent content ...

    Kevin O' Regan - 30/03/2021 - 10:18

  6. Awards case study: 9.9 Group wins gold for 'Best digital content programme'

    of various different industries and dierent types of companies. VMware generated a huge repository of rich ...

    David Rowlands - 23/03/2021 - 13:37

  7. The Values Ladder as every successful CMO’s cynosure

    happiness in corporate culture. The Values Ladder allows the logic to be clearly, graphically demonstrated, ...

    Sue Mizera - 12/01/2021 - 15:18

  8. How micro-segmenting customer data can meet increasing customer demands and increase conversions

    graphics and charts in your content to prove the value your services provide. What political leanings do ...

    Sam Bocetta - 17/11/2020 - 11:20

  9. Moving digital forward: The future of demand generation

    with customers or prospects. For social media, creating short video, graphic or even soundbites are a good way ...

    Brian Giese - 30/09/2020 - 15:14 - 1 comment

  10. How to own the floor at your next trade show (even if it’s virtual)

    deliverables. ‘How’ has to do with the design of a booth, its size and presence, how the graphics ...

    Mark Shevitz - 28/09/2020 - 11:30

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