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  1. Events are the catalyst to your customer journey: An interview with JR Sherman

    are built by meeting people,” JR begins. “Whether it’s virtual or physical, it’s the best place where ... numbers’ for some of larger events. Case and point with one tech company seeing a spike in 90,000 virtual ... delegates compared to physical- or another household name welcoming almost 700,000 virtual attendees from ...

    David Rowlands - 08/09/2022 - 09:34

  2. Five ways you can ensure your prototype gets you big time investment

    at the door. If you do this at the white board (which can be virtual – I like Miro, for example) it can ...

    Martin Brierley - 29/09/2022 - 10:24

  3. News: Richard O’Connor promoted to CEO of B2B Marketing

    been promoted to CEO, following a stellar performance in his first six months at the company. B2B ... but Richard’s outstanding performance has led the board to promote Richard to CEO with immediate effect. ... Commenting on this promotion, James Farmer said: "On hiring Richard as managing director, he surpassed ...

    David Rowlands - 30/08/2022 - 15:36

  4. Martech Awards case study: How Kaltura won Gold for ‘Digital or hybrid event platform of the year’

    Executions & Campaigns Martech Marketing operations Automation Innovation Kaltura’s Virtual Events ... branded virtual event and hybrid experiences of any size and any kind, all with a single platform – from ... event, Virtually Live, complete with thousands of attendees and dozens of sessions, both pre-recorded ...

    David Rowlands - 07/07/2022 - 15:01

  5. Media & Training Marketing Executive

    success, in our brand and in one another. The role: Core deliverables: Coordinate and promote our portfolio ...

    Jennie Barrick - 21/09/2022 - 13:14

  6. Senior market researcher

    in the creation of said content. Key responsibilities: Build and launch surveys, which are promoted by our ...

    Jennie Barrick - 21/09/2022 - 13:07

  7. News: The B2B Marketing Awards shortlist announced!

    'Experience makers: Virtual book club' by Agent3 'Profit Hunter: Tech Shark' by Gravity Global ... virtual tour of the Tilburg Dell campus' for Dell Technologies, by Silver Agency 'Amazon ... customer engagement initiative 'Experience makers: Adobe Virtual book club' by Agent3 'Game ...

    David Rowlands - 23/08/2022 - 09:55

  8. Want to feature in the 2023 UK B2B Agencies Benchmarking Report?

    you agree to receive recurring automated marketing text messages (e.g. cart reminders, promotional ...

    Daniela fernandes - 31/08/2022 - 11:32

  9. Elevation Awards case study: How Gravity Global won five Gold awards for ‘Profit hunter: A force with nature’ for Embraer

    multichannel campaign than previous years. Physical events were replaced by virtual online events, webinars, ... from a concentration on physical events to virtual events: webinars, viral video, VR and AR, print, ... it needed to be in the virtual world to reflect the audience personas as hunters of profit and environmental ...

    David Rowlands - 14/06/2022 - 09:49

  10. How marketers can achieve personalisation without third-party data

    To promote cost efficiency, marketers should look to eliminate redundancies in their tools while prioritising ...

    Adam Greco - 05/09/2022 - 16:24


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