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  1. Creating a stand-out ABM campaign with Digital Radish’s Renaye Edwards

    and one-to-one, moving accounts dependent on their primary intent and criteria scoring. It was quite fluid in its ...

    David Rowlands - 01/11/2022 - 08:16

  2. Online marketplaces – Threat or opportunity for B2B vendors?

    Amazon has rapidly grown to become the world’s largest online retailer and marketplace, selling anything ... hurriedly switched suppliers to try and keep trading throughout the pandemic. Once again, giant online ... customised products as the most important capability when it comes to online purchasing – way ahead ...

    Kieron McCann - 24/10/2022 - 09:46

  3. ABM Census 2022: Key stats and trends exploring the ongoing evolution of account-based marketing

    ABM Download this now Out of the frying pan and into the fire. We’ve made our way out of a global pandemic and into a looming economic recession, facing political instability at home and war in Ukraine. But what do these seismic shifts mean for ABMers? Ou ...

    David Rowlands - 01/11/2022 - 17:19

  4. Roundtable report: Batten down the hatches? What B2B marketers can do to prepare for a downturn

    are carrying a heavier burden than ever before. “It’s exhausting,” has one attendee put it, and this accounts ...

    Joel Harrison - 20/10/2022 - 12:17

  5. Inside sale

    events, online membership, awards, conferences, webinars, podcasts and training courses. The Opportunity ...

    Jennie Barrick - 21/10/2022 - 12:38

  6. Business development manager- Enterprise sales

    Our portfolio includes renowned events, online membership, awards, conferences, webinars, podcasts ... and training courses. The Opportunity Reporting to the Head of Enterprise Sales the Enterprise Account Manager ... business opportunities and drive expansion into those areas Identify opportunities to upsell accounts ...

    Jennie Barrick - 21/09/2022 - 12:36

  7. Media & Training Marketing Executive

    / account management background and are looking to make a move into a marketing focused role. As Media & ... a project / account management role in a B2B environment Proven ability to collaborate with multiple teams, ...

    Jennie Barrick - 21/09/2022 - 13:14

  8. Events are the catalyst to your customer journey: An interview with JR Sherman

    we see events.  “When we moved that same conference online, what ended up happening was the same ... moving it online, we put it into the language that marketing understands better. It woke up a part ... a customer profile which was really enriched from the insights from events.’ ‘When events moved online ...

    David Rowlands - 08/09/2022 - 09:34

  9. Editor

    In 2021, we launched Propolis – an award-winning, members-only, online community intelligence platform, ...

    Jennie Barrick - 21/09/2022 - 13:09

  10. Analyst

    we launched Propolis – an award-winning, members-only, online community intelligence platform, ...

    Jennie Barrick - 21/09/2022 - 13:08

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