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News: Intermedia Global acquires Junction to go beyond data and marketing
Professional development Intermedia Global has announced the acquisition of award-winning B2B ... Intermedia Global has announced the acquisition of award-winning B2B marketing agency Junction. Using its ...
Kavita Singh - 21/04/2021 - 16:53
Award case study: Find out how twogether won the Gold for our new category, ‘Best use of martech for brand building’
new SMB-acquisition targets (1-499 employee size) had become a challenge forO2. Armed ... their brand-power back towards its previous status and ambitiously driven acquisition within the SMB market. ... The campaign launched in September2020. O2's targets were shaped around driving new acquisitions ...
Kavita Singh - 22/03/2021 - 17:13
News: TechTarget to acquire BrightTALK
of the year. This acquisition will expand TechTarget’s proprietary first-party purchase intent data and its ... by the acquisition of BrightTALK. This acquisition checks all the boxes. It allows us to increase our original ... This acquisition will expand TechTarget’s proprietary first-party purchase intent data and its opt-in audience. ...
Kavita Singh - 18/12/2020 - 11:46
News: Hotwire acquires McDonald Butler Associates, strengthening position as leading tech communications consultancy
than 300 globally. According to the statement, the investment for the acquisition came from Hotwire’s ... Commenting on the news, Brent Scrimshaw, Enero Group CEO, said: “The acquisition of MBA reflects not only ...
David Rowlands - 27/04/2021 - 10:13
Awards case study: Find out how Agent3 nabbed the award for ‘Best use of account-based marketing’
following its acquisition of SignalFX, its observability solutions were sufficiently bolstered to be able ... of this acquisition, Splunk could now offer customers the same level of monitoring capabilities for native cloud ... However, following its acquisition of SignalFX, its observability solutions were sufficiently bolstered ...
Kavita Singh - 02/06/2021 - 12:29
News: Gravity reinforces global aspirations with acquisition of B2B digital specialists Nurture
Professional development The Board of Gravity Global have confirmed the acquisition of the digital ... with this acquisition. It is the latest in a series of acquisitions completed by Gravity in the past few months as part ... Global have confirmed the acquisition of the digital agency Nurture. Gravity aims to further strengthen ...
Kavita Singh - 20/11/2020 - 15:51
Your Brand Needs You!
and external influencers Brand ambassadors in times of mergers and acquisitions ...
David.power_519256 - 17/02/2021 - 16:37
Gravity London buys ‘digital-as-a-service’ Nurture to maintain global trajectory
services capability were the twin drivers of Gravity Global’s acquisition of Nurture – and are likely ... to be just the latest plays in a long game of expansion by CEO Mark Lethbridge Gravity London’s acquisition ... with the acquisition of JJ Marketing Group in 2018 – a rare example of consolidation within a still remarkably ...
Joel Harrison - 30/11/2020 - 17:19
News: Episerver acquires Optimizely
and experimentation vendor Optimizely. Details of the acquisition were not disclosed. The transaction is expected ... to Episerver’s press release, they see the three immediate benefits of the acquisition to be: customer ... centricity, democratised experimentation, and differentiated experiences. For more details on the acquisition ...
Kavita Singh - 09/09/2020 - 13:31
News: MeritDirect acquires 180byTwo for its account-based marketing capabilities
ABM MeritDirect has announced that it has completed its acquisition of ABM platform 180byTwo. ... acquisition for MeritDirect this year. MeritDirect aims to enhance its digital and account-based marketing ... to find out more! Buy our report now! MeritDirect has announced that it has completed its acquisition ...
Kavita Singh - 27/11/2020 - 12:58