Search results

1. BEST PRACTICE: Corporate hospitality

   an acquisition tool, but an integrated approach." It seems that CH is just as much a way of reinforcing ...

   a12admin a12 - 01/07/2006 - 00:00

2. BEST PRACTICE: Measure for measure

   on customer acquisition and don't leverage segmentation or dynamic content to create more ...

   a12admin a12 - 27/11/2006 - 00:00

3. ANALYSIS: Crunch time for financial services?

   have participated in so many mergers and acquisitions since they were founded that their original brand ...

   a12admin a12 - 04/03/2008 - 00:00

4. PROFILE: Neil Thompson- Group Brand Manager, Speedy Hire

   acquisitions [Speedy Hire has recently acquired Hewden Tools] and green field development and to do that from ...

   a12admin a12 - 30/08/2007 - 00:00

5. PROFILE: Danny Garvey- Vice President of Marketing, BT

   the organisation. “There may be opportunities in new acquisitions,” he suggests. Doubtless Garvey ...

   a12admin a12 - 25/05/2005 - 00:00

6. PROFILE: Martyn Lambert- VP of Marketing EMEA, Avaya

   than for 2002. Lambert adds that it also tied in beautifully with Avaya's acquisition of German ...

   a12admin a12 - 17/05/2006 - 00:00

7. BRANDING: Roundtable

   If you're talking about your pipeline and revenue, retention's more important than acquisition. Sheila ...

   a12admin a12 - 17/05/2006 - 00:00

8. EMAIL MARKETING: Is email the new DM?

   of Reed, Mardev specialises in customer acquisition in the B2B and professional markets. In 2000 Mardev ...

   a12admin a12 - 07/11/2004 - 00:00

Pages