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  1. Simon Daniels on the MOPs dos and don’t for 2022

    as a function or service provider; with a central view, it acts instead as a strategic input. “It’s important ...

    David Rowlands - 25/01/2022 - 08:55

  2. News: 6sense announces $200 million Series E round, increasing valuation to $5.2 billion

    collaboration are major pain points in driving effective sales and marketing. 6sense’s solution acts ...

    David Rowlands - 20/01/2022 - 14:46

  3. Barbara Stewart on nailing your CX in 2022

    a marketing monopoly on CX, offering the view that it acts as a thread interweaving throughout your entire ...

    David Rowlands - 18/01/2022 - 08:48

  4. Abhi Morjaria on diversity and inclusion in B2B spheres

    as mentioned the ones who act and are vocal. And finally, breaking female barriers. This is the view ...

    David Rowlands - 12/01/2022 - 14:12

  5. Demandbase’s Paul Gibson introduces and explains the importance of account-based experiences (ABX)

    you should act, and when it will be too late. “If you don’t have that data, there’s a real risk ...

    David Rowlands - 10/12/2021 - 11:46

  6. How CogniClick can personalise your content for ABM success

    they’ve read, etc. Mining this insight is not only crucial to ABM, but acts as gold dust to sales. Format ...

    David Rowlands - 09/12/2021 - 11:58

  7. Everything you need to know to create a high-converting B2B product page design

    generation process, acting as a next step to convert visitors into leads. More than 90% of people who read ...

    John Allen - 09/12/2021 - 13:55 - 1 comment

  8. Four game-changing insights driving customer acquisition in a digital world

    pre-pandemic or acted fastest won the day. As the digital world continues to grow post-pandemic, how can you ... and those who were digital pre-pandemic or acted fastest won the day. As the digital world continues to grow ...

    Christine Bailey - 22/11/2021 - 14:15 - 1 comment

  9. Why your competitors are creating content in clusters (and why you should too)

    as possible. The pillar page then acts as a central hub for your topic clusters- a group of content pages ...

    Kerrie Malone - 06/12/2021 - 09:28

  10. Are the 2020s the Decade of the Great B2B Rebranding?

    not acted on. Not building the brand is, arguably, the greatest risk. Their question, however, “Are ... customers and acts as a compendium of all you need to know to achieve true customer intimacy. All your ...

    Sue Mizera - 01/12/2021 - 10:47


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