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  1. News: British oil brand Duckhams enlists The Bigger Boat to drive international web project

    and classic cars, as well as Formula 1 racing teams. The Bigger Boat was brought aboard to create ... account director for The Bigger Boat, said: “The new design has been very well received by a growing ... and brand-new consumers.” Duckhams CEO, K.R. Venkataraman, added: “The Bigger Boat handled the job meticulously ...

    David Rowlands - 06/08/2021 - 10:28

  2. Annabel Rake on the importance of sustainability in marketing

    or government. It’s bigger than that.” This is by no means a ‘one and done’ process. Annabel stresses ...

    David Rowlands - 02/12/2021 - 08:50

  3. Seven ways B2B brands can utilise user-generated content to boost marketing effectiveness

    as it is the bigger, more established elements. Everything we’ve mentioned so far has been about building authenticity ...

    John Allen - 17/11/2021 - 08:39

  4. How to approach your ABX strategy

    element and that bigger context of that account into the picture.” Leanne reminds us that developing your ... It goes without saying that a bigger spend will push accounts higher up the priority list as you give more ...

    David Rowlands - 10/11/2021 - 10:57

  5. Kate Owen on how multifaceted ABM can be applied across higher education

    fewer, bigger and more impactful campaigns that can span across both B2B and B2C and make a positive ...

    David Rowlands - 19/10/2021 - 16:26

  6. It’s easy to judge, right?

    and that gives you a bigger perspective as a marketeer.” Another key draw that all the judges cited ... mean to the judges and how do you compare all equally when some clearly have bigger budgets than ...

    Matt Garisch - 15/09/2021 - 09:41

  7. MarketReach Look Book

    describe all that in this book, but you can find the bigger stories behind several of our projects ...

    Jack Mann - 10/09/2021 - 12:14

  8. Does diversity training actually work?

    to be a part of something bigger and this is most likely to be creating a culture within your organisation ...

    David Rowlands - 13/09/2021 - 13:57

  9. Why you need to take the next step in your relationship (with HR)

    nuanced? For Andrew, it’s definitely much bigger than that. “Just hiring marketing professionals is just ...

    David Rowlands - 09/09/2021 - 08:59

  10. News: Jabmo announces integration with Google, becoming omnichannel ABM platform

    and bigger deal sizes.  David: The death of third-party cookies is no longer on the immediate horizon, ...

    David Rowlands - 02/09/2021 - 17:25

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