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1. The B2B Marketing Awards 2021: Check out who won big

   now for 2022 to be in with a chance of winning big at the biggest night of the year in B2B! The big ...

   David Rowlands - 01/12/2021 - 16:29

2. What’s in store for B2B marketing in 2022?

   to target these as well as the biggest spender of all, government! Losers: retail, hospitality, events, all ...

   David Rowlands - 07/01/2022 - 15:27

3. Agile marketing can be your enabler of opportunity

   development Innovation Where is the biggest bang for buck? Some would say the answer is more selling. Others ... more.   anonymous user Blog Where is the biggest bang for buck? Some would say the answer is more ...

   Steven Cozens - 12/10/2021 - 10:45

4. 4 product launch failures and what we can learn from them

   and Microsoft have in common, and you’ll get a variety of different, but all correct, answers. Biggest companies ... responsible for some of the worst product flops of all time. Yes, even the biggest brands make mistakes. Let’s ... correct, answers. Biggest companies in the world, market leaders, global household names … What ...

   Kelly Wright - 04/08/2021 - 11:09 - 1 comment

5. Seven ways B2B brands can utilise user-generated content to boost marketing effectiveness

   biggest successes, but that’s no bad thing. In this blog, we’ve discussed what UGC is, why you should ...

   John Allen - 17/11/2021 - 08:39

6. The big lie of thought leadership in B2B

   to reach? What issues are taking up space in their thoughts and conversations?  One of the biggest mistakes ...

   Philip Trippenbach - 07/12/2021 - 09:12

7. Taking the pulse of your brand and communications

   in their droves with spend forecast to increase by 15.6% per annum. The biggest and best B2C brands love ...

   Mercè Cozens - 27/10/2021 - 09:57

8. 11 words to delete from your B2B copy

   concrete terms (“first”, “biggest-selling”, “fastest”, “best”) that legal might ask you to prove. See also: ...

   David McGuire - 18/11/2021 - 16:34

9. Transformation through messaging and engagement: An interview with Gary Hurry

   if at all? For many of our clients, their business model has been turned upside down as we saw the biggest ... challenges. What would you say is IRI’s biggest challenge over the next 12 months, and how do you intend ... is the real art. Perhaps the biggest shifts we’re seeing is the democratisation of this trend, fuelled ...

   David Rowlands - 31/08/2021 - 09:37

10. News: Kingpin and The Marketing Practice join forces

    Marketing UK Agencies Benchmarking Report 2021 Who are the biggest and best UK B2B marketing agencies? ...

    David Rowlands - 09/09/2021 - 10:52

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