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News: Capgemini acquires 23red to boost its sustainability and purpose-driven creative brand design capabilities in the UK
Capgemini announced today that it has acquired 23red, a UK based purpose-driven creative agency ... our best content. Check out Propolis now! Capgemini announced today that it has acquired 23red, a UK ...
David Rowlands - 22/11/2022 - 11:07
B2B and M&A: How marketing can demonstrate value at this make-or-break moment
currently going through some kind of M&A (either as acquirer or acquiree) or had recently just done so. ... and after, is: ‘Is my job safe?’ Don’t assume the acquirer’s approach to marketing is the best way. Often ... sophisticated, or more nimble ways of doing things, which larger acquirers can learn from and the resuilts ...
Joel Harrison - 21/11/2022 - 10:29
Five ways you can ensure your prototype gets you big time investment
get the all important cash to take you forward to building your product and realising your dream. ...
Martin Brierley - 29/09/2022 - 10:24
News: The Marketing Practice announces APAC expansion plans with acquisition of Rombii
Practice has acquired APAC-based ABM, demand and media specialists Rombii. It’s the company’s first ... alongside Kingpin and Omobono, all of which were acquired in the last 18 months and will fall under ... Check out Propolis now! The Marketing Practice has acquired APAC-based ABM, demand and media specialists ...
David Rowlands - 08/09/2022 - 09:00
News: Expandi achieves asset purchase of Cyance
assets. Expandi were the chosen acquirer, and on paper this looks a very nice strategic move for Expandi. ...
David Rowlands - 13/09/2022 - 08:44
News: Gravity Global acquires Mojo Media Labs
Global, B2B and complex markets consultancy, has acquired Mojo Media Labs (Mojo), a specialist in ABM ... demand generation, sales and client development. In March, Gravity acquired the B2B practice of 9thWonder ... With the completion of the transaction, Nikole Rose, President and COO of Mojo, will lead the acquired business moving ...
David Rowlands - 15/06/2022 - 17:18
Under the hood of Amex’s success with small businesses
agility and adaptability. Despite sometimes having ‘less cash in the bank for a rainy day,’ smaller ...
David Rowlands - 10/08/2022 - 10:13
News: The Marketing Practice announces rebrand to reflect its bold aspirations and unique B2B offering
experiences consultancy Omobono were also both acquired by in 2021. David Van Schaick, CMO, TMP, commented, ...
David Rowlands - 13/07/2022 - 14:55
How to build a low-budget, high-returns marketing strategy in the early stages of a startup
a list of customers and regularly communicating with them allows a business to acquire a great deal ...
Luis O'Cleiry - 28/07/2022 - 09:11
News: The Marketing Practice announces further US expansion with the acquisition of Campaign Stars
D&I Martech Teams and resourcing Agency management Leaders The Marketing Practice (TMP) has acquired ... marketing specialists 90octane, which was acquired in February, as well as media, data and audience insight ... specialist Kingpin and digital experiences consultancy Omobono, which were both acquired by The Marketing ...
David Rowlands - 27/04/2022 - 10:37