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1. ‘Primp My Brand:’ How to prepare your company for an M&A or an IPO (Part II)

   the teams as it was again unclear what we would find. Would there be space and room sufficient for all four ...

   Sue Mizera - 09/03/2023 - 11:16

2. Why Barclays and Toolstation grabbed the glory in the B2B category at the DMA Awards 2022

   deliberated this year, leveraging their collective knowledge and experience. For reasons of objectivity ...

   Joel Harrison - 15/12/2022 - 14:06

3. Senior marketing researcher

   hubs’ within Propolis. The Senior Market Researcher will not only collect and present this data, ... organisations where necessary to collect quantitative data. Assist in briefing, setting up and conducting ...

   Jennie Barrick - 01/12/2022 - 09:19

4. Moving Mount Rushmore: How to convince your management of your brilliant idea (Part one)

   Is it logical and arranged in a well-reasoned order? Make sure to collect all the hard data and complicated ... operate in and make a statement about the human potential we collectively impact.” Think future history  ...

   Sue Mizera - 08/12/2022 - 10:09

5. Why marketing operations is the foundation of a successful modern marketing team

   that’s posing sizable issues: 58% name securing sufficient time, talent, and budget among their biggest ...

   Harriet Durnfor... - 14/11/2022 - 11:17

6. Does ESG get the gold standard for B2B at the DMA Awards?

   collectively discuss before voting again, and verdicts based on aggregate scores. It might sound simple, ... was a very interesting if disparate collection of marketing initiatives from very different brands operating ...

   Joel Harrison - 18/10/2022 - 13:28

7. Online marketplaces – Threat or opportunity for B2B vendors?

   and Tmall platforms have followed suit.  Collectively, these marketplaces make no secret of their ambition ...

   Kieron McCann - 24/10/2022 - 09:46

8. Senior market researcher

   Market Researcher will not only collect and present this data, but analyse it for our members as well. ... in-house marketing team. Work with third-party market research organisations where necessary to collect ...

   Jennie Barrick - 21/09/2022 - 13:07

9. How marketers can achieve personalisation without third-party data

   for marketers to begin using product data to collect behavioural information about their customers, providing ...

   Adam Greco - 05/09/2022 - 16:24

10. What makes a successful customer experience map? Four tips for customer-centric businesses

    and mindsets that may not completely reflect reality. The best way to test these assumptions is to collect data ... you’ve collected insight from your stakeholders and customers, you should have the information you need ...

    Kerrie Malone - 11/07/2022 - 09:03

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