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  1. Social Media Guide – Our Collection of Social Media Tips and Tricks

    a collection of our top tips and tricks, to help you understand how to include Social Media in your marketing ...

    Jack Mann - 05/02/2020 - 09:53

  2. Microsoft wins gold for 'Most innovative use of martech'

    of work. It explored collaborative experiences that promoted collective learning and were inspired ... of customer experiences digitally to facilitate collective customer listening while enabling qualitative ...

    David Rowlands - 22/03/2021 - 16:14

  3. Awards case study: Adobe and Fenergo win ‘Best use of marketing automation’

    and customers, while also collecting relevant data to drive further conversions – all in a GDPR-friendly way. ...

    David Rowlands - 24/03/2021 - 10:46

  4. 3 reasons why data communities are thriving

    that businesses collect about them. With rules constantly changing depending on your region, navigating around ... process that collected data that was both clean and compliant. These were parts of large enterprise ...

    Kavita Singh - 11/03/2021 - 13:27

  5. Intent data is the future of B2B marketing

    providers that collect data from thousands of high-value analyst sites like Gartner, as well as publications like Forbes, ... more favourably by Google.   Collecting and analysing intent data allows you to segment keywords ...

    Chris Attewell - 10/03/2021 - 17:28

  6. How to webinar – a guide by fledgling webinar-ers: Part 2

    subjects of landing pages, data collection and measuring success. How to build a landing page that draws ... the landing page for our first webinar, it was important to consider data collection, automation ... pages, data collection and measuring success. anonymous user Blog 0 No votes yet Content marketing ...

    Victoria Heyward - 01/09/2020 - 10:10

  7. 4 ways to layer personalisation into your marketing tactic

    experience, you have to harness all aspects of marketing collectively in a unified approach.” While Forsyth ... a personalised experience, you have to harness all aspects of marketing collectively in a unified approach.” ...

    Vincent DeCastro - 18/02/2021 - 21:32

  8. The state of sales enablement in B2B marketing

    enablement programmes in B2B, and also collected input about the most important influences or drivers ... state of collecting data on sales’ deployment of the content (2%).  The response therefore shows ... of the provided content, or collecting data on content usage by sellers, or even consumption by buyers, is now ...

    Kavita Singh - 29/07/2020 - 10:50

  9. With empathy, finding the way to the heart and soul of your company

    it themselves.” A collection agency employs empathy and understanding (“being nice”) to get people to pay off ...

    Sue Mizera - 10/02/2021 - 16:09

  10. The Past, Present,and Future of B2B Marketing

    with your buying collective. See how buyer behavior has changed due to the pandemic, what emerging trends ...

    Jack Mann - 15/01/2021 - 16:27

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