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1. FEATURE: Summer loving

   Highlighting the commercial benefits of the product as well as the comfort factor is also important ...

   a12admin a12 - 09/07/2007 - 00:00

2. PROFILE: Amanda Rendle- Head of Business Marketing, HSBC

   of Alliance & Leicester Commercial Bank) and Swinton Insurance, although not always B2B. So what ...

   a12admin a12 - 19/12/2006 - 00:00

3. BEST PRACTICE: Procurement – Revenge of the nerd?

   and an inflexible approach to marketing. Larraine Corbelli-Withey, commercial director at Moonfish, says, “Marketing ...

   a12admin a12 - 25/05/2005 - 00:00

4. SEARCH MARKETING: Searching the horizon

   it is catching up with its more commercial rival. Talk isn't cheap Development and greater uptake ...

   a12admin a12 - 25/01/2006 - 00:00

5. PROFILE: Jacqui Kean- Brand Marketing Director, The Economist

   the utilisation of local knowledge to leverage commercial opportunities. Meanwhile, in the US what Kean describes ...

   a12admin a12 - 30/05/2007 - 00:00

6. ANALYSIS: B2B marketers procrastinate over VDP

   “traditional commercial printers will need to learn and understand upstream processes such as data and creative ...

   a12admin a12 - 27/01/2005 - 00:00

7. Fighting the Keyword Battle: An Introduction to Competitive Keyword Analysis

   Digital Competitive keyword analysis should play in integral part in your paid and organic search optimisation strategy. 19878 blog/posts/2012/09/28/fighting-keyword-battle-introduction-competitive-keyword-analysis Competitive keyword analysis should play ...

   Jon Myers - 28/09/2012 - 12:46

8. A Great British Olympic Escape

   Digital The past summer in the UK will be one that will be remembered for years to come thanks to its sporting prowess, but were the British looking to flee? 19682 blog/posts/2012/08/24/great-british-olympic-escape The summer of sport in the UK is one tha ...

   Jon Myers - 24/08/2012 - 14:31

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