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  1. Online marketplaces – Threat or opportunity for B2B vendors?

    and complex machinery, industry-specific consolidator sites have launched in sectors as diverse as chemicals, ... that unspecialised marketplaces cannot meet. B2B buyers rate the ability to find, specify and order complex ...

    Kieron McCann - 24/10/2022 - 09:46

  2. Senior market researcher

    writing ability). Present data using visualisation tools to distil complex analysis and clearly ... with knowledge of the B2B marketing industry. A strong writer – someone capable of taking complex data ...

    Jennie Barrick - 21/09/2022 - 13:07

  3. News: The B2B Marketing Awards shortlist announced!

    shark' by Gravity Global 'Rhyme and Reason – Poetry and the law' by Addleshaw Goddard 2. Best ... QuickBooks 'Rhyme and reason – Poetry and the law' by Addleshaw Goddard 'The delightful ... and the law' by Addleshaw Goddard 'Software AG- Seamless is more' by Transmission 'Working ...

    David Rowlands - 23/08/2022 - 09:55

  4. Data from digital marketing teams plays a crucial role in driving the bottom line for business

    organisation, however, comes with complexity.  Fortunately, there are partners you can lean on to bring ...

    Susan McKay - 12/09/2022 - 08:36

  5. How to unlock green growth

    marketing, procurement, operations, sustainability, and supply chain.  Due to this complexity, comprehensive ...

    Anonymous (not verified) - 16/09/2022 - 11:16

  6. Tapping into the Internet of Behaviours (IoB): Why understanding buyers is key to unlocking B2B sales value

    and success. Businesses are grappling with a complex and volatile economic environment, brought about ... with a complex and volatile economic environment, brought about by factors such as rising inflation ...

    Winnie Palmer - 15/08/2022 - 14:06

  7. The importance of brand personality in B2B – and how to find yours

    or complexity. (Each type predictably displays these affinities in their preferences in life, including ...

    Sue Mizera - 25/08/2022 - 14:16

  8. Why winning in B2B requires putting meaningful brand experiences at the top of the agenda

    In the face of these changes, the customer journey is becoming increasingly complex and the ways in which ... of these changes, the customer journey is becoming increasingly complex and the ways in which brands become and stay ...

    Jonathan Turner - 20/07/2022 - 09:29

  9. News: Leading tech marketing and PR agency Harvard launches new brand and design service

    for experience led engagement. “The tech space has become even more crowded and complex. It’s no longer enough ...

    David Rowlands - 22/07/2022 - 11:43

  10. How Man Bites Dog won Gold for ‘Best corporate decision-maker targeted campaign’ for their work with Standard Chartered

    this campaign. It’s no mean feat to put all that complex stuff in the melting pot and pour out a winning formula. ...

    Daniela fernandes - 24/06/2022 - 10:13

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