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  1. In Web 3.0 terms, today is 1995

    Digital I just spent the morning at a fascinating conference about Web 3.0, run by agency ... into this unquestionably hot topic, the full-to-bursting attendance confirmed that understanding of Web 3.0 was far from ... The conference kicked off with a fantastic keynote from Tom Head, the self-styled ‘Web3guy’, who began ...

    Joel Harrison - 10/11/2022 - 16:43

  2. Senior marketing executive

    of marketing tech including marketing automation platforms, CRM systems, web and social analytics and CMS ...

    Jennie Barrick - 21/09/2022 - 12:38

  3. Media & Training Marketing Executive

    of marketing tech such as marketing automation platforms, CRM systems, web and social analytics and CMS ...

    Jennie Barrick - 21/09/2022 - 13:14

  4. News: Expandi achieves asset purchase of Cyance

    to identify behaviors, and target with reasonable precision. Advancements through Web 3.0 will also open up ...

    David Rowlands - 13/09/2022 - 08:44

  5. How marketers can achieve personalisation without third-party data

    Unfortunately, some marketers are still depending on vanity metrics—think web visits, downloads and total ... users—to drive their marketing strategies. These surface-level web analytics lack context, do not provide ...

    Adam Greco - 05/09/2022 - 16:24

  6. Why email automation is ideal for improving internal team processes

    of this particular lead from a marketing perspective; the content they’ve downloaded, web pages viewed, and so on. ...

    Tom Ryan - 24/08/2022 - 09:41

  7. Fahlgren Mortine

    Marketing Digital Marketing Inbound Marketing Marketing Communications PR Social Media Services Web Design ...

    Daniela fernandes - 20/07/2022 - 11:27

  8. How your peers are measuring marketing operations

    with responsibility for their companies’ web presence. Websites provide the opportunity for adopting hard metrics ... such as search performance, visitors and conversion. Clearly, there is a plethora of web analytics tools from ...

    Simon Daniels - 25/07/2022 - 10:08

  9. Martech Awards case study: How CRMT Digital won Gold for ‘Best use of marketing automation’ for ‘A Netflix inspired buyer journey’ for HPE Aruba

    and were not consuming relevant content on their web site.  Aruba needed to nurture these leads ... Cater for returning web visitors more effectively. Maximise keyword conversions by serving relevant ... not yet ready for sales engagement. Return visitors to the web site. Recycled leads. Key challenges were: ...

    David Rowlands - 07/07/2022 - 12:35

  10. Perfecting pipeline management to boost B2B sales

    automation and web analytics, sales teams can mark the key stages of the buyer’s journey. Scrutinising sales ...

    John Cheney - 13/07/2022 - 11:22

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