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  1. The unimagined potential of your B2B brand: How it can help you prepare for a strong and sure return

    General B2B marketing Of 1000 concerns you may have for your business these days, your brand may ... questions concerning your business--why you exist, why anyone should care, what impact you want to make. ... concerns you may have for your business these days, your brand may not even make the list. But consider: ...

    Sue Mizera - 08/06/2020 - 13:38

  2. What the Phasing-out of Third-Party Cookies Means For B2B

    industry concerned. By limiting the information available, many will be spending more to access an audience ...

    Jack Mann - 20/04/2021 - 20:11

  3. 3 easy ways to help your B2B content cut through the noise

    you can speak more powerfully to your reader’s real concerns, challenges, pain points and state ... selective and targeted, you can speak more powerfully to your reader’s real concerns, challenges, pain ...

    David McGuire - 21/04/2021 - 14:52

  4. How to join a new company virtually: An interview with Pure Storage’s new CMO, Jason Rose

    is addressing the concerns of individuals. I try to spend as much time as possible in one-on-one meetings ...

    David Rowlands - 01/04/2021 - 16:28

  5. Insights from the UK’s highest performing agencies

    where new business is concerned. Mirza Fur, director and cofounder, Kingpin, agrees. He claims that, ...

    David Rowlands - 24/03/2021 - 16:40

  6. How’s your corporate culture going? Is it maybe time for an audit?

    aspirations and concerns for the company’s culture, we recommend one-on-one interviews with each ... to be open-ended so they are free to reflect on concerns, e.g., about the effectiveness of online meetings, or any ...

    Sue Mizera - 10/03/2021 - 16:59

  7. Intent data is the future of B2B marketing

    any potential concerns and pain points and guide prospects down the sales funnel.    Understanding ...

    Chris Attewell - 10/03/2021 - 17:28

  8. 70% of UK marketing leaders concerned about digital skills gap

    to the success of their organisations, 70% report they are concerned about a digital skills shortage ... they are concerned about a digital skills shortage in the industry. anonymous user News United Kingdom 5 Average: ...

    Rebecca Ley - 04/12/2018 - 11:40

  9. The state of the agency marketplace

    concerns rose to third place as the deadline to leave the European Union grew ever closer. Perhaps ... understandably, with Covid-19 and the associated financial devastation, Brexit-related concerns have now fallen ... to 10th place. Pressure on clients’ budgets has remained the number one most significant concern amongst ...

    David Rowlands - 19/02/2021 - 15:11

  10. B2B email opt-in biggest concern over new e-privacy regulation

    concern around new e-privacy regulation, according to the DMA. The survey of 305 marketers found more than ... a third (34%) highlighted B2B opt-in as their biggest concern of the impending revision to the rules ... The potential for B2B to require customers to opt in to emails is the biggest concern around new e-privacy ...

    Paul Snell - 05/07/2018 - 10:24

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