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How to be creative in no ways that AI can
Creative Digital General B2B marketing Marketing department Marketing technology Martech Master- ... Brand & Content Strategy AI Creativity Innovation I’m Jason Miller, a marketer who started my career ... and the creator of $METAL coin (my creator coin) on Rally.io. I’ll be speaking at Ignite London on what creativity ...
Jason Miller - 29/06/2022 - 09:09
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Elevation Awards case study: How Gravity Global won five Gold awards for ‘Profit hunter: A force with nature’ for Embraer
Creative Event General B2B marketing Marketing department Master- Executions & Campaigns ... Leaders Creativity Despite a world challenged by Covid and lockdown and an industry that focuses ... and Airbus. The result? A whopping five Gold wins for: Best use of creative. Best use of digital techniques ...
David Rowlands - 14/06/2022 - 09:49
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Mower
States ABM Advertising Content Marketing Copywriting Customer Insight Data Analytics Design Digital ...
Daniela fernandes - 18/07/2022 - 11:36
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What you missed at Ignite London
From ABM and AI to creativity and CX and everything in between, Ignite London is the biggest event ... stream Tyk’s Jason Miller kicked the day off on a creative note, with a defy against celebrating ... mediocrity and bid to invest in our creative selves- a skill so human, so unreplicable that it will increase ...
David Rowlands - 13/07/2022 - 09:32
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Elevation Awards case study: How MerkleB2B won Gold for ‘Best use of direct mail for ‘‘Roundel. Story in a box’ for Roundel
Creative Direct General B2B marketing Marketing department Master- Executions & Campaigns ... Creativity Marketing and media professionals, who we’d usually reach in the office, were stuck ... development (copy and design). May 2021: Podcast development and recording. May – June: Production. June: ...
David Rowlands - 14/06/2022 - 09:33
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Elevation Awards case study: How Quarry won Gold for ‘Best use of account-based marketing’ and ‘Best customer engagement initiative’ for ‘Business-to-ecosystem (‘B2E’) for ZS Associates
ABM Creative Customer experience Event General B2B marketing Marketing department Master- ... Executions & Campaigns Creativity Customer success CX Consulting firm ZS had a big story to tell about ... or influence large scale organizational change. Media, channels or techniques used Creative approach ...
David Rowlands - 14/06/2022 - 11:16
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Martech Awards case study: How CRMT Digital won Gold for ‘Best use of marketing automation’ for ‘A Netflix inspired buyer journey’ for HPE Aruba
to design and build a class-leading “always on” nurturing engine to drive conversion through the sales ... challenge that faced the team was to design the nurture workflow and the underlying data schema to support ... metric tracked was designed to help the Aruba team determine when the right time was for sales to engage ...
David Rowlands - 07/07/2022 - 12:35
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Elevation Awards case study: How The Mx Group won Gold for 'Best use of customer insight' for 'Brand to drive demand: Rework work' for Envoy
Creative Customer experience Customer insight Event General B2B marketing Marketing department ... Master- Executions & Campaigns Creativity Customer success CX The modern workplace has drastically ... 14,000 locations around the globe by designing products for a flexible workplace experience. Companies ...
David Rowlands - 14/06/2022 - 10:15
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Why winning in B2B requires putting meaningful brand experiences at the top of the agenda
Creative Customer experience General B2B marketing Marketing department Master- Brand & ... Content Strategy Brand Creativity Customer success CX The B2B landscape is evolving at pace. Game-changing ...
Jonathan Turner - 20/07/2022 - 09:29
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The account-centric enterprise: ABM’s evolution is predicated on thinking differently, both inwards-facing and outwards-looking
departments have been designed around a navel-gazing focus on delivery channels, manifested as mini-teams ... we have the ability to unite rich messaging and creative content with precise data models, through ... your creative content and messages to your audiences. So, how do I become an account-centric ...
Clive Armitage - 22/06/2022 - 15:10
