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1. Why marketing operations is the foundation of a successful modern marketing team

   prevalent enough. From smashing departmental silos to embedding data-centric culture, this role offers many ...

   Harriet Durnfor... - 14/11/2022 - 11:17

2. Why businesses need to take a scientific approach to sales

   selecting a sales enablement tool are: A simple user interface. Inter-departmental collaboration. CRM ...

   Shabri Lakhani - 24/02/2022 - 10:29

3. Driving growth through CX

   of the business interact with customers, knowledge-sharing programs can be an effective way to remove departmental ...

   James Frampton - 01/11/2021 - 10:02

4. Creating a joined up go-to-market strategy for growth

   a cross-departmental approach to different stages of the customer journey and look at the most effective use of budget ...

   David.power_519256 - 29/01/2021 - 10:17

5. Awards case study: The Crocodile and ServiceNow win 'Best customer experience (CX) initiative'

   that removed departmental silos and helped the business connect with people in a more consistent, seamless way. ... marketing to create a connected customer experience that removed departmental silos and helped the business ...

   David Rowlands - 26/11/2020 - 10:44

6. 7 ways to boost your team's productivity

   dwindling productivity, it’s hushed corridor catch-ups over lack of departmental collaboration. Knowing ... of departmental collaboration. Knowing that the work of a marketing manager is never done, we decided to host ... Microsoft's four pillars of workplace productivity How to foster cross-departmental collaboration Why ...

   Jess Pike - 13/04/2017 - 12:43

7. Brave new content for a brave new multilingual world

   for automation, cross-departmental collaboration and, at the same time, the quality and consistency to ensure ...

   Jack Mann - 21/04/2020 - 15:44

8. The magic eight: Your 8-point model for CX

   departmental goals or pushing siloed agendas, but on the overall customer experience. Empathy for the customer: ... to resolve conflict by talking through challenges and concerns. Clear and relevant goals: Departmental goals ...

   Molly Raycraft - 22/08/2019 - 09:22

9. Numbers speak louder than words

   departmental metrics within the business. Let’s get together and talk about how we become masters ...

   Adam Harper - 20/09/2019 - 15:58

10. Marketers blame MA shortcomings on lack of resource

    The results proved more positive for departmental alignment and CRM system sophistication, with only 27% and ... by demonstrating ROI and building a business case around that. "The fact departmental alignment is a stronger ...

    Oliver Matejka - 23/08/2016 - 10:53

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