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  1. How to bridge the sales and marketing alignment gap – once and for all

    Marketing department Professional development Sales and marketing alignment Master- Teams, ... to achieve? According to Gartner, 49% of organisations have a common lead definition that was developed ... revenue growth and long-term brand development and ensure both teams are clear on what the sales ...

    John Cheney - 17/01/2022 - 10:01

  2. How chatbots can enhance your ABM strategy

    chatbot forms designed to gather specific information via data inputs to develop more effective ABM ...

    Justin McDonald - 19/01/2022 - 09:16

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