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1. It’s time to rethink social

   Customer experience Digital General B2B marketing Marketing department Mobile Social Master- ... even know about them? Let’s explore. Be the talk of the digital town As Andy argues, what B2C ‘gets’ ... these digital communities make collaborating with others even more significant. “Trust grows in these micro ...

   David Rowlands - 05/07/2022 - 12:24

2. The future of digital marketing from the Metaverse to AI and everything in between

   Digital General B2B marketing Marketing department Marketing technology Master- Data Strategy, ... Insight & Intelligence Martech AI Hello, I’m Michael Dean and I’m the head of digital at Fox Agency. ... Digital, PR and Events. We bring together Brand and Demand so that our clients have fully integrated ...

   Michael Dean - 21/06/2022 - 09:14

3. Elevation Awards case study: How Stein IAS won Gold for most commercially successful campaign for their work ‘Big data: Breaking down the buzz’ for Trelleborg Marine and Infrastructure

   Trelleborg as a manufacturer of polymer products. But they were developing and manufacturing digital port ... Stein IAS promoted SmartPort through a digitally integrated go-to-market campaign. They then launched ... multichannel demand campaigns and monitored the digital body language of prospects across Trelleborg’s website, ...

   David Rowlands - 14/06/2022 - 11:03

4. bcm agency

   Marketing Customer Insight Digital Marketing Email Marketing Marcomms Market Research Marketing ...

   Daniela fernandes - 30/06/2022 - 15:19

5. News: B2B Marketing takes home two Gold wins at the Digital Publishing Awards!

   management Leaders Creativity Innovation The Digital Publishing Awards honours the industry’s top talent- ... publishing sector. “The Digital Publishing Awards sets the benchmark for excellence in our industry” Emma ... Marketing was a standout winner” judges, The Digital Publishing Awards 2022 We also brought home the Small ...

   David Rowlands - 16/06/2022 - 15:23

6. Elevation Awards case study: How Just Global won Gold for ‘Best lead generation or nurturing campaign’ for 'Turn data into doing’ for Splunk

   diversified how Splunk’s digital efforts influenced the pipeline.  About the client company  The Splunk ... quickly accelerated businesses' digital capabilities, Splunk was strategizing to scale up its demand ... generation efforts within digital marketing.  While field marketing had been one element within the demand ...

   David Rowlands - 14/06/2022 - 11:36

7. How to be creative in no ways that AI can

   Creative Digital General B2B marketing Marketing department Marketing technology Martech Master- ... in the conversation digitally. The critical thing is to invest in yourself, learn something new, and most importantly, ...

   Jason Miller - 29/06/2022 - 09:09

8. Elevation Awards case study: How the Mx Group won Gold for ‘B2B communications agency of the year’ for ‘The Mx Group: Better Relationships, Better Results’

   That talent directly impacted our clients, increasing brand value, leading digital transformation, generating ... of the agency’s strategy, service, creative, digital experience, talent, operations and growth teams.  These Mx ... to boost brand awareness and pipeline. Mx implemented an enhanced digital customer experience strategy ...

   David Rowlands - 14/06/2022 - 12:33

9. How Man Bites Dog won Gold for ‘Best corporate decision-maker targeted campaign’ for their work with Standard Chartered

   Content marketing Digital General B2B marketing Download this now In recent years, it feels like ...

   Daniela fernandes - 24/06/2022 - 10:13

10. The importance of brand and the critical role it has on the bottom line: My highlights from the B2B Ignite USA 2022 conference

    the metrics and KPIs you're looking at evolve into- not just a silo of leads or digital lift. You're ... needed to pivot to an agile digital channel strategy that meets customer needs as they unfold or risk ... your human and digital channels is still not something most enterprise organizations do successfully. ...

    David Hayes - 16/06/2022 - 11:45

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