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1. News: Monthly roundup of new hires in B2B

   their relaunch growth plans. Michael comes from a long background of growth development in advertising ... and digital agencies. In his role, Daniele will be tasked with expanding alan’s conceptual creative offering ...

   David Rowlands - 29/04/2022 - 14:44

2. Elevation Awards case study: How Stein IAS won Gold for ‘Best employee engagement program’ for ‘Lean for your Life!’

   was more similar to 1973, than to today.  And the pace of change just keeps getting faster, so in digital ...

   David Rowlands - 14/06/2022 - 12:23

3. Elevation Awards case study: How Iris Worldwide won Gold for ‘Best product launch campaign’ for ‘ShopSafe’ for PayPal

   and used bigger formats (Radio + streaming audio, OOH, digital and social video, addressable TV) to deliver ...

   David Rowlands - 14/06/2022 - 11:26

4. An idiot’s guide to NFTs: An exclusive snippet of Doug Kessler’s Martechopia session

   started his career in consumer advertising in Maddison Avenue before “drifting into B2B and never getting ... The next big craze Whether it be connecting a community of digital artists or creating new kinds of digital ... “a digital asset that can be property.” Whilst the ‘dumb’ acronym itself may fade, the concept ...

   David Rowlands - 17/03/2022 - 14:46

5. News: Who won big at the Elevation Awards?

   hunter: A force with nature' for Embraer, by Gravity Global Best use of digital techniques ...

   David Rowlands - 07/06/2022 - 16:57

6. Ignoring tech complexity will lose you your customers in 2022. Here’s how to fix it

   Customer experience Digital General B2B marketing Marketing department Marketing technology ... Master- CX Martech Customer success CX The business landscape is undergoing a level of digital ... by three to four years. These shifts towards digital have been long awaited but dealing with the demands ...

   Julie Lock - 06/05/2022 - 09:30

7. How B2B marketers can build a business brand

   Digital Event General B2B marketing Marketing department Master- Brand & Content Strategy ... digital heights. But it’s not all roses.  Digital media has shortened engagement time and increased ... that the pandemic has transformed marketing to new, digital heights. But it’s not all roses.  anonymous user Blog ...

   Sam Karow - 04/05/2022 - 14:22

8. Expandi Group

   organisations in their sales and marketing digital transformations, thanks to industry knowhow, a fully ... integrated set of services, a fully compliant GDPR data base, and award-winning account-based advertising ... offering, distribution coverage, and digitally driven, ROI-based marketing and sales. 38 Craven Street, ...

   Daniela fernandes - 14/02/2022 - 16:20

9. Want to make sure your events thrive? You need Ignite USA

   Content marketing Digital Event General B2B marketing Marketing department Master- Strategy & ... important than ever. We need to know how to be agile, adopt digital to come out on top. Loretta Kelly ... how to: Translate in-person event goals to digital channels and metrics. Integrate strategies ...

   David Rowlands - 09/05/2022 - 14:01

10. Designing a digital marketing strategy

    Digital Marketing technology Strategy Download this now With the pace of online growth and digital ... transformation, it is vital that your digital marketing efforts are optimised. If you are looking to reach new ... audiences and grow your revenue, your marketing mix is likely to include a digital focus whether ...

    Daniela fernandes - 07/01/2022 - 11:32

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