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  1. News: Hubilo announces £92 million investment as the new era of events begins to unfold

    couple of years, 15-20% of the enterprise events budget has permanently moved to digital events. Hubilo ...

    David Rowlands - 13/10/2021 - 11:51

  2. Motivational marketing: Same old, same old or or B2B marketing 2.0? (Part 3)

    to their individual strengths and make them more seamless. Use digital media that’s well suited to activation ... brand development is often lacking and wherein digital commerce marketing is often data-rich but insight ... strategy and adaptation. New roles have emerged in the c-suite –growth, digital, experience and customer ...

    Sue Mizera - 13/10/2021 - 09:49

  3. 5 things you need to know about the future of CX

    The approach echoes findings in Adobe’s Digital Economy Index 2021: CX is not a tactic or one discipline among ... of 2020, according to Adobe’s 2021 Digital Trends report. Continuous technology investment is a success ... artists? How can they make the buying experience feel personal?” Overall, the acceleration of digital ...

    David Rowlands - 04/10/2021 - 15:35

  4. News: Former football manager Harry Redknapp puts HR team through its paces in dentsu’s first work for BrightHR

    Content marketing Creative Digital General B2B marketing Marketing department Social Master- ...

    Lucy Gillman - 07/10/2021 - 17:26

  5. News: Edelman and LinkedIn launch new study on thought leadership and buying behaviour

    of a customer’s time during their entire B2B buying journey. More decisions are being made digitally, and, ...

    Lucy Gillman - 07/10/2021 - 17:32

  6. Improving ecommerce efficiency with product information management workflows

    of product information such as technical specifications and digital assets including video and photography ... to leverage a digital asset management (DAM) tool alongside it. This will ensure the correct assets are being ... channels. However, brands need to ensure that the product information and digital assets presented ...

    Nate Holmes - 04/10/2021 - 17:32

  7. News: Expandi Group announces the integration of AccountInsight into the group

    financial data, intent data, and digital presence (IP addresses, websites, LinkedIn profiles etc), which ...

    Lucy Gillman - 04/10/2021 - 10:43

  8. B2B Marketing privacy policy

    where we may do this are: 1. Digital content supplied by our partners, e.g. whitepapers, guides, ...

    a12admin a12 - 30/09/2021 - 16:14

  9. How to build a B2B content strategy

    and topics,  The Brains (a UK-based digital marketing agency) believes that B2B businesses can attract new, ... formats and topics, The Brains (a UK-based digital marketing agency) believes that B2B businesses can ...

    Larry Kotch - 21/09/2021 - 11:48

  10. News: Acquia acquires Widen. We spoke with their CMO to learn more

    Content marketing Digital Marketing technology Websites Master- Executions & Campaigns Acquia ... has announced that it has acquired Widen – a cloud-native maker of digital asset management (DAM) ... content. With open-source Drupal at its core, the Acquia digital experience platform (DXP) enables ...

    David Rowlands - 21/09/2021 - 09:19

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