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Elevation Awards case study: How Stein IAS won Gold for ‘Best employee engagement program’ for ‘Lean for your Life!’
augmented by a home delivered direct mail, and a call to action to ‘find your learning spirit.’ And every ... biggest ever internal event. The center-piece was a direct mail sent to homes, with instructions to open ... Budgets The direct costs of the program have been limited to printing and launching meeting goodies, ...
David Rowlands - 14/06/2022 - 12:23
Martech Awards case study: How Webeo won Gold for ‘UK-founded martech vendor of the year’
success. Each customers’ personalisation strategy is determined as a direct result of these success ...
David Rowlands - 07/07/2022 - 15:26
It’s time to rethink social
choosing. Key takeaways you’ll learn at Ignite Whether you're in marketing, leadership or have a direct ...
David Rowlands - 05/07/2022 - 12:24
Elevation Awards case study: How The Mx Group won Gold for 'Best use of customer insight' for 'Brand to drive demand: Rework work' for Envoy
the results ultimately can’t be directly attributed, the reporting did show a direct correlation to campaign ... increased 146%. These campaign KPI accomplishments cannot be directly attributed to any specific media, ...
David Rowlands - 14/06/2022 - 10:15
News: Who won big at the Elevation Awards?
Innovation From ABM and direct mail to thought leadership and social media, the Elevation Awards celebrates ... of direct mail: ‘Roundel. Story in a box' for Roundel, by Merkle B2B Best use of creative: ‘Profit ... advice. Check out Propolis now! From ABM and direct mail to thought leadership and social media, ...
David Rowlands - 07/06/2022 - 16:57
The secret to driving marketing ROI? Collaborate with your sales team
– they’re our direct route to the customer. As it stands, marketers produce content and collateral ... if not more so – they’re our direct route to the customer. anonymous user Blog 0 No votes yet Master- Teams, ...
Nikki Dawson - 13/06/2022 - 12:42
Martech Awards case study: How Jabmo won Gold for ‘Best use of Martech for sales enablement’ for ‘Extending a helping hand with data driven marketing and sales enablement: A case study with First Onsite’ by Jabmo
a true omnichannel approach to ABM—thanks to its account-based advertising capabilities and direct ...
David Rowlands - 08/07/2022 - 15:25
Why the diversity of thinking will dominate the future of creativity in the experience economy
– people from advertising backgrounds directly conversed with those from direct response backgrounds ...
Jason Fletcher - 10/06/2022 - 16:49
Elevation Awards case study: How Just Global won Gold for ‘Best lead generation or nurturing campaign’ for 'Turn data into doing’ for Splunk
to the value of the landing pages they were directed to. The media mix included content syndication, branded ... feedback, optimizations and collaboration, Splunk’s marketing team was able to secure a directly ...
David Rowlands - 14/06/2022 - 11:36
Elevation Awards case study: How Iris Worldwide won Gold for ‘Best product launch campaign’ for ‘ShopSafe’ for PayPal
sell. Every ad was a direct link to sign-up. With a quick scan, potential buyers and sellers were set up ... used During phase one, every virtual and print ad was a direct link to sign-up. With a quick scan, ...
David Rowlands - 14/06/2022 - 11:26