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  1. The business case for diversity (or, why I am now talking to white marketers about race)

    socially-distanced world, but our overall aim is to help normalise the participation of BME people in our profession. ...

    Iain Halpin - 01/09/2020 - 11:47

  2. Digital Analytics: Time for a New Method?

    distances between nodes in the hierarchy. We call this a topographical design. Even better, a behavioural ... topology model can be built showing how users actually navigate the Website and from this model, distance ... between nodes can be calculated based either on the distance in the tree or the actual number of average ...

    David Beesley - 21/11/2012 - 10:55

  3. How to proactively manage a team remotely

    practise social distancing without losing the warmth of human interaction. Managers should be a role-model ...

    Cara de Lange - 15/04/2020 - 13:51

  4. Wearable Technology: Sci-Fi Dream, Fashion Accessory, or the Future of Education?

    heart rate and provide live details on distance and pace, enabling people to count calories, keep a tab ... more active lives.  Improved Connectivity With wearable technology, distance learning could become ... This could democratise education, as distance and class-sizes would no longer act as barriers to entry. ...

    Nada Giuffrida - 19/10/2015 - 10:18

  5. Why transparency in B2B marketing will yield better results

    based on long-term relationships, transparency is key. Digitisation has indirectly led to the distancing ...

    Rakefet Yacoby-From - 20/06/2019 - 10:27

  6. So, it’s war. How to arm and protect your business

    by lifting their vision; looking into the distance and planning as far ahead as possible.  Add value ...

    Andy Bacon F IDM - 31/03/2020 - 14:30

  7. 3 strategies for making your customer more comfortable through AI

    providing people with an appropriate amount of distance is key to comfort. Following a customer around ...

    Payal Raina - 24/02/2020 - 14:35

  8. How to: Ensure your content gets clicked

    no longer an exclusive job for journalists. Everyone sees themself as a publisher. However, by really ...

    Hanne Knuyt - 10/06/2015 - 10:52

  9. 7 habits of highly effective spokespeople

    compelling the argument for it is. Even if the journalist asks for it themself don’t do this. It is always ...

    richard cook - 24/03/2014 - 18:25

  10. Why B2B International and gyro believe they're joining up the dots

    share. The larger the multinational B2B corporation, the more distanced they risk being from ...

    Nick Hague - 15/10/2018 - 15:50

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