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1. SEARCH MARKETING NEWS: Marin Software launches recommendation engine

   the tool, Ed Stevenson, MD EMEA and APAC at Marin Software, said, “Brands are under pressure to distinguish ...

   Jason Taylor - 30/09/2011 - 15:42

2. Hiring the best: 5 key traits to look for in your next B2B marketer

   Curiosity What distinguishes a smart person from a brilliant person? Curiosity. What questions does ... These are the traits of high-performers. Another distinguishing characteristic of open-minded B2B marketers is how ...

   Hanne Knuyt - 10/02/2015 - 14:00

3. AWARDS 2013, CATEGORY 1: McCann Enterprise for Docello

   markets globally. What distinguishes docello is the utter consistency of its strategic message and ...

   Jessica McGreal - 26/09/2013 - 17:39

4. 5 Company Goals CRM Software Can Help Achieve

   many roadblocks. What really distinguishes an investment proposal is when it resonates with established ...

   Adam Bluemner - 11/02/2015 - 17:01

5. NEWS: B2B brands failing to formalise marketing messages

   Company-centric messaging often leads salespeople into a competitive discussion focused on distinguishing ...

   Jessica McGreal - 28/01/2015 - 15:35

6. DATA FOCUS: Propensity modelling- It's not just what you know...

   car. Financial variables and measures of competitors' performance will distinguish a company ... These have a place, but they won't distinguish Mercedes campaigns from mass market ones. So generic ... company credit cards because it did not distinguish between who uses them as an additional line of credit, ...

   a12admin a12 - 14/07/2008 - 00:00

7. The impact of speech recognition technology on B2B marketing

   speech recognition. Voice recognition can actually distinguish the difference in individual voices. ...

   Stacy Whisel - 11/07/2017 - 17:02

8. Media agency incentives are a farce and hurting your business

   are unable to distinguish between key metrics such as clicks and visits (a clue: you get a lot more ...

   Pete Morgan - 24/05/2019 - 10:33

9. 4 ways to make a real impact early in the SME purchase journey

   business owners to hear your B2B brand’s message? How do you distinguish it from those of your competitors? ...

   Robert Green - 06/03/2018 - 15:47

10. Musings from a marketing creative in pursuit of a career

    career journey. Uncover your distinguishing characteristics or brand values. Package your portfolio ...

    Marti Konstant - 12/09/2016 - 22:05

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