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  1. How to Untangle the Data Deluge

    to identify and work with only the most meaningful 5% of your analytics data (reduce distractions!). How ...

    David Beesley - 01/10/2012 - 15:34

  2. HOW TO: hold a really effective virtual event

    distractions. Therefore, your content must be 100% engaging and relevant to ensure that attendees don't ...

    a12admin a12 - 01/02/2011 - 00:00

  3. HOW TO: Use Twitter

    offers a million distractions. It steals time. From a business standpoint, it is sensible to commit fixed ...

    a12admin a12 - 01/04/2010 - 00:00

  4. SOCIAL MEDIA: How can B2B marketers get the most out of blogs?

    the time to blog, despite seeing clear benefits in doing so. He says that he has been ‘distracted ...

    Paola Bonfanti - 10/05/2011 - 10:43

  5. TECHNOLOGY: Website management

    resources become routinely distracted by what should be non-technical duties, such as taking copy ...

    a12admin a12 - 28/02/2005 - 00:00

  6. BRANDING: Branding for SMEs

    Price wars also distract customers from any value you are adding to your service/product. Customers ...

    a12admin a12 - 14/12/2004 - 00:00

  7. PROFILE: Robin White- Marketing Director, Ryder

    for information it's receiving is rising. “These can be distracting, but they are a good barometer. ...

    a12admin a12 - 27/11/2006 - 00:00

  8. BRANDING: Celebrity sells

    of the campaigns cited- simplicity. With KPMG it was using the age-old tactic of distraction with a packet ...

    a12admin a12 - 20/05/2006 - 00:00

  9. PROFILE: Douglas Greenwell- Marketing Director, Group 4 Securicor

    suggests that too often marketers are irrational or become too easily distracted from the fundamentals, ...

    a12admin a12 - 28/02/2005 - 00:00

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