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  1. How chatbots can enhance your ABM strategy

    or intent. Marketing teams can more easily track and manage conversations with each target account to deliver ...

    Justin McDonald - 19/01/2022 - 09:16

  2. How to bridge the sales and marketing alignment gap – once and for all

    such as dashboards and reports where sales professionals and marketers can easily see the sales pipeline and track ...

    John Cheney - 17/01/2022 - 10:01

  3. News: Radix Communications employees take over the company

    to pay staff bonuses based on profits. The two directors will be joined on the board of the new trustee ...

    David Rowlands - 11/01/2022 - 16:43

  4. Improving CX with revenue enablement

    That is above my pay grade. We would have to get too many people to agree. I agree but right now we need ...

    Adam Mincham - 10/01/2022 - 09:12

  5. What’s in store for B2B marketing in 2022?

    whether we are paying attention to the road and alert us if we're getting tired, Smartphones use AI ...

    David Rowlands - 07/01/2022 - 15:27

  6. Establishing the right goals in 2022 for small businesses

    changes. Allowing room for agility and then paying close attention throughout the year to the fluctuations ...

    Rebecca Grimes - 20/12/2021 - 12:14

  7. Six B2B industries that should be leveraging marketing automation

    marketers can not only put in place more efficient marketing, but they can report more easily on it too. ...

    Tom Ryan - 14/12/2021 - 08:58

  8. How CogniClick can personalise your content for ABM success

    as examples), the CogniClick platform will generate an automatic, personalised report, allowing sales to easily ...

    David Rowlands - 09/12/2021 - 11:58

  9. The big lie of thought leadership in B2B

    critically, who are they paying attention to already? Stakeholder mapping can lead to valuable insights about ...

    Philip Trippenbach - 07/12/2021 - 09:12

  10. Seven ways B2B brands can utilise user-generated content to boost marketing effectiveness

    to increase your reputation through content marketing that you didn’t have to pay for, you’d be waiting ... of UGC that, until now, you may have neglected. 1. Ask for permission It pays to be polite in the UGC ... didn’t have to pay for, you’d be waiting to hear the catch. However, boosting your marketing ...

    John Allen - 17/11/2021 - 08:39


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