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  1. Everything you need to know about purpose washing

    Our research revealed that 76% of B2B brands today feel 'some' to 'a lot of pressure ... 'highly likely' to be promoting misleading cause-based messages or claims without verification. Some ...

    Vanessa Cheal - 01/07/2022 - 10:01

  2. Choosing and using visualisations

    is a vital part of our communications. But that’s not to say it’s easy.  Data visualisations (charts, graphs, ... to be careful about decorating and fancying up our charts. The other is that because they communicate ... idea of just how different one point is from another. They need to be used carefully, however. You ...

    Tobias Sturt - 10/03/2022 - 09:32

  3. The future of digital marketing from the Metaverse to AI and everything in between

    Fox Agency is an end-to-end integrated agency purely focused on the B2B Tech market. At Fox, we ... an end-to-end integrated agency purely focused on the B2B Tech market.  anonymous user Blog 0 No votes yet ...

    Michael Dean - 21/06/2022 - 09:14

  4. What you missed at Ignite London

    and peer-to-peer engagement doesn’t just live here. Through Propolis, people can have that every day of the year.” ...

    David Rowlands - 13/07/2022 - 09:32

  5. Elevation Awards case study: How Stein IAS won Gold for most commercially successful campaign for their work ‘Big data: Breaking down the buzz’ for Trelleborg Marine and Infrastructure

    Stein IAS promoted SmartPort through a digitally integrated go-to-market campaign. They then launched ... significant interest, pushing them to the sales team for a high lead-to-close rate. Engaging 25%+ of the total ... The SmartPort brand launch was promoted through a digitally integrated go-to-market campaign across paid trade ...

    David Rowlands - 14/06/2022 - 11:03

  6. Propolis model- CX framework form received

    David Cotterill. marketing director Europe at Conduent "Propolis is my go-to place for all things ...

    scotty - 16/06/2022 - 10:59

  7. What’s the point in Purpose?

    to embrace it as their own. Be short and simple, using plain language – so it’s easy to remember (and avoids ...

    Lucy Steers - 13/06/2022 - 09:13

  8. Propolis tool- CX framework ungate download

    their careers" David Cotterill. marketing director Europe at Conduent "Propolis is my go-to place for all ...

    scotty - 16/06/2022 - 11:52

  9. News: Monthly roundup of new hires in B2B

    will take our go-to-market strategies in new directions and deepen engagement with our customers ... said: “What an amazing time to have joined Digital Radish. Now I’m on the inside it’s easy to see why ...

    David Rowlands - 01/06/2022 - 09:59

  10. B2B vs. B2C Marketing: Classic differences and similarities matter. But will new, B2B-specific trends matter even more? (Compendium)

    taking months or even years). Our decisions-to-buy are usually individual, rarely extending beyond family ... careers are on the line. No wonder sign-offs are elaborate. Note to marketers entering the field: You have ... not "selling popsicles in Peoria,” as a colleague of mine used to say. 4. B2C selling process: Not easy, just ...

    Sue Mizera - 25/04/2022 - 09:55


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