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  1. A new year, a new set of priorities: Tackling your 2023 budget

    row – the impact of the economic recession, an event that will have a tangible impact on both ...

    Oliver Budworth - 25/01/2023 - 14:36

  2. Marketing team motivation: How marketing leaders can run a happy ship in a sea of uncertainty

    recent Propolis marketing leaders roundtable It’s a disappointing inevitability that economic headwinds ... likely to be feeling the fallout from economic headwinds and (at the very least) greater caution ...

    Joel Harrison - 14/12/2022 - 10:59

  3. The Tao of buyer-centric B2B marketing: The seven principles you need to know

    in the current economic climate.  To deliver the necessary insights, at the right time, to attract and retain ... and thrive in the current economic climate.  anonymous user Blog 0 No votes yet Master- Strategy & ...

    Mary Gilbert - 21/11/2022 - 11:12

  4. ABM Census 2022: Key stats and trends exploring the ongoing evolution of account-based marketing

    pandemic and into a looming economic recession, facing political instability at home and war in Ukraine. ... way out of a global pandemic and into a looming economic recession, facing political instability ... of an economic downturn. The common issues with ABM programmes. How mature ABMers are and how this compares ...

    David Rowlands - 01/11/2022 - 17:19

  5. B2B and M&A: How marketing can demonstrate value at this make-or-break moment

    in vogue in B2B marketing right now, driven (at least) in part by economic circumstances. But at our recent ...

    Joel Harrison - 21/11/2022 - 10:29

  6. The Global ABM Conference 2022: What you missed out

    hundreds of ABMers to learn from the best and brightest, covering everything from ABM during an economic ... of approximately 100 client-side marketers gaging their views on ABM. Facing an economic recession, in the next 12 ... a bit nervous about the economic climate we’ve got coming up, and there’ve been some really good ...

    David Rowlands - 08/11/2022 - 12:09

  7. Leaders Roundtable Batten down the hatches

    operating context. What value looks like is likely to become a moving target if economic prospects ...

    scotty - 16/11/2022 - 10:21

  8. Roundtable report: Batten down the hatches? What B2B marketers can do to prepare for a downturn

    Marketing department With economic stormclouds gathering, we brought together marketing leaders ... propolis@b2bmarketing.net With economic stormclouds gathering, we brought together marketing leaders from various B2B ...

    Joel Harrison - 20/10/2022 - 12:17

  9. Propolis December roundtable RYI landing page

    Economic circumstances are in flux, business sentiment and priorities are shifting, and generations ...

    scotty - 17/10/2022 - 14:40

  10. Propolis December roundtable linkedin

    It’s never been more difficult to build or optimise your B2B marketing team. Economic circumstances ...

    scotty - 17/10/2022 - 14:07

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