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  1. Want to make sure your events thrive? You need Ignite USA

    with customers and prospects and generating and nurturing leads. We ultimately arrived at a strategy that is even ... that result in more MQLs. Deepen customer and prospect relationships – virtually. Align subject matter expert ...

    David Rowlands - 09/05/2022 - 14:01

  2. Steven Spencer-Steigner on the state of B2B brand building

    prospects, hold onto customers, attract, and retain employees- and brand is the interweaving thread. But how ...

    David Rowlands - 30/05/2022 - 14:49

  3. News: Monthly roundup of new hires in B2B

    and prospects throughout their omnichannel sales journey.” Roy Jugessur, chief revenue officer, Actual ...

    David Rowlands - 01/06/2022 - 09:59

  4. 'Change' and 'new' are two great words- so long as they don’t apply to you!

    the new business paradigm, there is genuine excitement for new business prospects, new strategies, new ...

    Sue Mizera - 10/06/2022 - 08:58

  5. The workplace has changed for good. This is what you need to know to keep your team happy

    Now, both existing staff and prospective employees want more from their role and company culture.  ... are no longer as attractive to your teams. Now, both existing staff and prospective employees want more from ...

    Steve Atkins - 26/04/2022 - 13:25

  6. What does it mean to be a thought leader?

    research. And to do that, you need to look within. “When you’re talking to a prospect or customer, you’ve ...

    David Rowlands - 23/05/2022 - 14:20

  7. Super-charged lead generation: How to drive more ROI from your enquiries

    of that prospect converting into a sale.  According to ResponseiQ, if you call a prospect within five minutes ...

    Kate Cox - 26/04/2022 - 09:01

  8. Think you ‘get’ brand? Think again. Here’s what you can learn from Smartsheet’s work with DeadlyScience

    to work for companies whose values they share, but with: “A sales rep forwarded me a quote from a prospect ... in retaining current and prospective clients, customers and employees. Want to learn more about unlocking ...

    David Rowlands - 05/05/2022 - 09:00

  9. Get credit everywhere it’s due: Why agencies need to prove the offline value of their campaigns

    the customer journey from the moment a prospect makes their first click to the final point of sale. Recent ... was generated, even if prospects move offline to complete their purchase. Take the credit The ability to track ... or call ads, for their clients  to give customers more ways to connect with a brand. But, once a prospect ...

    Dan Baddeley - 31/03/2022 - 14:14

  10. Are you a CMO worried about budget? Read this

    but without adequate brand activity, there simply won’t be enough new prospects entering the sales funnel ...

    Emilie Sanders Lee - 10/05/2022 - 10:40

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