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  1. Transforming your promise into your brand DNA

    when it comes to big and complex projects.  Promises and emotions are the key to generating long-term ... and deliverable for long term as well. In other words, the foundation of the brand existence.  When it comes ... them to do business together. It must be influential to raise awareness and then generate long term ...

    Zsofia Raffa - 29/11/2022 - 10:41

  2. Pipeline’s secret weapon: Full-funnel marketing (and how to prove it)

    and in impacting performance marketing and its relationship to driving demand, revenue and long-term growth. What’s ... happening to budget in the face of a recession. The split between short- and long-term strategy. The dangers ... long-term, durable growth. So, how can they do this? Full funnel marketing. To get to grips ...

    Jerusa Calliste - 24/11/2022 - 12:46

  3. Event Sales Executive

    techniques Build long term client relationships by understanding client challenges and showing how attendance ...

    Jennie Barrick - 01/12/2022 - 09:54

  4. Moving Mount Rushmore: How to convince your management of your brilliant idea (Part one)

    its power for your corporate brand: brand and data, finally, becoming BFFs.  The long ...

    Sue Mizera - 08/12/2022 - 10:09

  5. Events & Media Business Development Executive

    in line with monthly, quarterly and annual targets Build long term relationships with C-suite clients ...

    Jennie Barrick - 01/12/2022 - 14:35

  6. Business development manager- enterprise sales

    consultative, value-led sales techniques in line with monthly, quarterly and annual targets Build long term ...

    Jennie Barrick - 01/12/2022 - 09:26

  7. News: Capgemini acquires 23red to boost its sustainability and purpose-driven creative brand design capabilities in the UK

    that focus on immediate actions to drive long-term change. They conduct work that engages audiences through ...

    David Rowlands - 22/11/2022 - 11:07

  8. B2B and M&A: How marketing can demonstrate value at this make-or-break moment

    B2B marketing has come on leaps and bounds in terms of being recognised as a strategic discipline ... as a consequence in terms of badly considered, planned and/or executed mergers. Given the extraordinarily high ...

    Joel Harrison - 21/11/2022 - 10:29

  9. Leaders Roundtable Batten down the hatches

    to engage, let alone spend. 3. Review your content output. Is your content aligned with the above, in terms ... in service, and meet short term fluctuations in demand. As regards spotting growth opportunities ...

    scotty - 16/11/2022 - 10:21

  10. Why marketing operations is the foundation of a successful modern marketing team

    managers — or to use Brinker’s catchier term, ‘maestros’ — are gaining recognition as vital for keeping ... for insight-driven success, now and in the long run. Want to learn more about making the most of your team? Why ...

    Harriet Durnfor... - 14/11/2022 - 11:17

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