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1. News: UK businesses missing out on sales opportunities thanks to lack of human interaction, says HubSpot

   during the sales cycle remains an incredibly important part of delivering an excellent experience for B2B ...

   David Rowlands - 20/10/2021 - 11:33

2. News: Dun & Bradstreet announces that it has signed definitive agreements to acquire Eyeota and Netwise to expand its revenue technology leadership position

   year-to-date.” “NetWise excels at joining the offline and online worlds together to connect business personas ...

   David Rowlands - 05/11/2021 - 12:23 - 1 comment

3. 3 top tips for B2B marketing teams to optimise their operations

   team, excel for your customers Planning out your capacity, writing cross team briefs and reviewing your ... will benefit from your efforts. Want to know how to achieve marketing operations excellence? Why not check out ...

   Kerrie Malone - 01/09/2021 - 12:17

4. News: Edelman and LinkedIn launch new study on thought leadership and buying behaviour

   is oversaturated and only 15% rate the quality of what they see as good or excellent. “Quality content ...

   Lucy Gillman - 07/10/2021 - 17:32

5. Kate Owen on how multifaceted ABM can be applied across higher education

   to universities and their students. Therefore, how do you draw focus? “Creating excellent experiences for both our ... us, forges excellent experiences for customer and end customer. ABM: A strategy that can work across ...

   David Rowlands - 19/10/2021 - 16:26

6. News: Kingpin and The Marketing Practice join forces

   things to the table, including excellence in demand marketing through media, telemarketing, data ...

   David Rowlands - 09/09/2021 - 10:52

7. Building trust to drive demand: A snapshot of Edelman and LinkedIn’s thought leadership study

   is oversaturated and only 15% rating the quality of what they see as ‘good’ or ‘excellent’. After reading ...

   Andrew Mildren - 02/11/2021 - 15:10

8. The big lie of thought leadership in B2B

   as co-authors or consultants on thought leadership. They will naturally want to publicize the excellent content ...

   Philip Trippenbach - 07/12/2021 - 09:12

9. 5 things you need to know about the future of CX

   Excellent CX helps to build more robust loyalty as brands experiment and pivot. Meaning? Businesses ...

   David Rowlands - 04/10/2021 - 15:35

10. Agile marketing can be your enabler of opportunity

    Read on to find out more. Agile excellence Not all marketers think in terms of process. This can ...

    Steven Cozens - 12/10/2021 - 10:45

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