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  1. What’s in store for B2B marketing in 2022?

    to target these as well as the biggest spender of all, government! Losers: retail, hospitality, events, all ...

    David Rowlands - 07/01/2022 - 15:27

  2. The B2B Marketing Awards 2021: Check out who won big

    for Salesforce, by twogether. Best use of live, digital and/or hybrid events marketing. ‘Retail renaissance’ ... by Emarsys. Best public relations campaign. ‘Rescuing retail’ for Go Instore, by Champion Communications. Best ...

    David Rowlands - 01/12/2021 - 16:29

  3. Four tips and tricks to think differently about content management and improve digital experiences

    is growing with high investments from retail businesses (72%), manufacturing (65%), financial services (61%), ...

    Kieron McCann - 10/11/2021 - 14:59

  4. Improving ecommerce efficiency with product information management workflows

    product data and marketing content to improving efficiency, established ecommerce retailers have long sung ... ecommerce retailers have long sung the praises of product information management (PIM) workflows. However, ...

    Nate Holmes - 04/10/2021 - 17:32

  5. Transformation through messaging and engagement: An interview with Gary Hurry

    and insights for some of the world’s largest and best known FMCG manufacturers, retailers and media ... in underlying consumer behaviour, such as online shopping, the evolution of discount retailers, the drive ... company, but one with a much stronger purpose to help brands and retailers in their pursuit ...

    David Rowlands - 31/08/2021 - 09:37

  6. Awards case study: How Brookfield Properties won Gold for ‘Best use of social media or influencer marketing’

    to connect with brands looking to grow through physical retail — Brookfield Properties developed its first ... leader and expert in the retail industry.  About the company  Brookfield Properties manages, leases ... than that, it is a retail real estate company that is passionate about shifting how the world thinks ...

    David Rowlands - 02/06/2021 - 15:34

  7. Ignite London 2021: Key learnings and takeaways, and where to go to watch on-demand

    used ABM as an accelerator for opportunity growth in retail by Karen Bomber, marketing director, ...

    Kavita Singh - 09/07/2021 - 16:53

  8. The difference between inclusion and diversity with Accenture’s Joseph Taiano

    are represented. For example, I added the LGBT consumer into our retail annual holiday survey. Also, understanding ...

    Kavita Singh - 26/07/2021 - 14:45

  9. Growth

    for opportunity growth in retail Karen Bomber, marketing director, productivity solutions and services, Honeywell ...

    scotty - 21/06/2021 - 15:36

  10. Turning pitches into experiences

    retail companies, built entirely around experience, with absolutely no PowerPoint. Using a mixture ...

    Lee Wardell - 25/06/2021 - 10:40

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