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  1. Improving CX with revenue enablement

    ABM program. Key Takeaways: In B2B there is more engagement data available for customers ... improving your CX? Why not check out Propolis, our exclusive community for B2B marketers to share insights, ...

    Adam Mincham - 10/01/2022 - 09:12

  2. Eight areas that marketing need to focus on to future-proof their 2022

    leading experts? Why not check out Propolis, our exclusive community for B2B marketers to share insights, ...

    Kate Cox - 10/01/2022 - 15:16

  3. ABX: What is account-based experience, and what do you need to know?

    at B2B Marketing, on the B2B Marketing Podcast, and this section breaks down all of Paul’s key points. ...

    Daniela fernandes - 10/01/2022 - 09:54

  4. Five ways to accelerate the B2B sales cycle to boost your revenue with more quality leads

    customer profile. You can filter out those that are not from your key demographic, whose desires and pain ... experts? Why not check out Propolis, our exclusive community for B2B marketers to share insights, learn ...

    Richard Conn - 07/01/2022 - 12:30

  5. What’s in store for B2B marketing in 2022?

    Propolis is our exclusive community platform, where marketers can share insights (and problems), learn from ... Globally CX is a key business priority, with impacts on multiple lines of business, sales, marketing, ... of parts could provide smaller distributed manufacturing production centres for key essential parts, ...

    David Rowlands - 07/01/2022 - 15:27

  6. Practical magic: Cooking up a potion for success for your ABM programme

    is vital, and it’s important to do your own research before entering a call with their sales team.  The key ... to be there and when, it’s good to think about it in two key elements—what expertise the person brings, and what role ... our exclusive community for B2B marketers to share insights, learn from industry leading marketers, ...

    David Rowlands - 07/01/2022 - 09:03

  7. Designing a digital marketing strategy

    and grow their presence heightens. We consider key elements of designing an effective digital marketing ...

    Daniela fernandes - 07/01/2022 - 11:32

  8. A linguistic exploration of the name Propolis

    Storytelling Teams and resourcing Creativity Propolis is B2B Marketing’s exclusive community site. Have you ... omen, myself.  Want to find out more about Propolis? Propolis is our exclusive community for B2B ... includes 8 Hives (groups) on key areas that matter most to B2B marketers. What are you waiting for? Check ...

    Sue Mizera - 15/12/2021 - 09:24

  9. twogether on winning Gold for ‘Best use of direct mail’

    Campaign overview At the start of 2020, twogether delivered Lego construction kits to the homes of 30 key ... with industry sectors, such as cars for automotive clients. “This additional key touchpoint in the campaign ... experiences was a key moment to get Salesforce’s brand into the fabric of those memories,” Minaz states.  ...

    David Rowlands - 21/12/2021 - 15:26

  10. Five of the best digital marketing strategies B2B can learn from B2C

    Want to learn more key B2B lessons to future-proof your 2022? Why not check out Propolis, our exclusive ...

    Victoria Heyward - 21/12/2021 - 08:40 - 2 comments

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