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  1. Your customer experience is costing more than you think

    such as fees waived due to processing delays, they found it cost the company $9000 to process a single invoice. ...

    Paul Snell - 15/05/2018 - 11:38

  2. Martech and GDPR: A B2B marketer’s guide

    processors under GDPR. Their new responsibilities will include an obligation to ensure the data is only used ...

    Emma Crofts - 25/04/2018 - 09:00

  3. B2B Marketing privacy policy

    to ‘B2B Marketing’ we mean the business entity that acts as the controller or processor of your ...

    Cliff Guy - 20/04/2018 - 16:39

  4. Conquering the obstacles of marketing in financial services

    weaknesses of the incumbent players such as fees and user experience,” explains Julia. “Challenger banks like ...

    Molly Raycraft - 11/06/2018 - 15:06

  5. Brand building in professional services: How to stand out from the crowd

    he explains, “around the fees you charge, the diversity of your team, the experience you’ve had. ...

    Rebecca Ley - 21/05/2018 - 16:13

  6. Coopetition and building a community of competitors (everything you need to know)

    with processors. So there’ll always be one company who has a bigger vested interest in the future of something. ...

    Alex Clarke - 13/02/2018 - 14:12

  7. Awards case study: Chameleon reveals how it’s helped clients triple their share price

    brands in B2B technology. Average client fees per month have increased from £4,000 to £10,000 and its ... and strategy, growth marketing, sales support, content marketing) now make up 26% of its fee income. Staff ... a client NPS of +63. 100% of its surveyed clients say they would recommend Chameleon. 18% of our fee income ...

    Mary-Anne Baldwin - 21/11/2017 - 14:52

  8. The anatomy of small businesses – how B2B marketers can take a targeted approach

    to echo its size. They won’t want to pay out exorbitant fees for extra services that aren’t essential ...

    Molly Raycraft - 16/04/2018 - 15:48

  9. Taking on the tech vendors: A new breed of marketing agency

    committing to expensive licensing fees. The agency collaborated with its tech partners to create the platform ... model. It creates recurring revenues (rather than fee-based work) and the ability to scale without adding ... across the board are looking for ways of forming longer-term relationships with clients. Retention fees ...

    Alex Clarke - 11/10/2017 - 10:11

  10. Awards case study: How Powwownow secured 120 business sign-ups from one event

    Budgets PHA Media Technology & Innovation’s fees for the campaign were £3500 and the European data ...

    Molly Raycraft - 14/11/2017 - 13:25

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