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  1. Seven ways B2B brands can utilise user-generated content to boost marketing effectiveness

    Master- Brand & Content Strategy Nothing worth having comes for free, especially in business. Stuff ... for free, especially in business. Stuff that sounds too good to be true often gets dismissed as just that. ...

    John Allen - 17/11/2021 - 08:39

  2. Motivational marketing: Same-old-same-old or B2B marketing 2.0? (Compendium)

    I cycle I’m free. HighKit provides me a very clear image, a door to escape to freedom and passion, a way ... of their customer care service (“amazing sales and service follow-up; free repair service is hugely important”) ... can provide you this information? If so then you’re home free. But if not, or if not with the rigor, ...

    Sue Mizera - 19/11/2021 - 09:34

  3. Marketing automation implementation- where to begin?

    I recommend you follow in order to ensure a well-planned, accurate and error-free implementation. 1. Make ... and free from errors as possible.  When you import, it should be a straightforward case of mapping your ...

    Tom Ryan - 14/10/2021 - 15:23

  4. Motivational marketing: Same old, same old or or B2B marketing 2.0? (Part 3)

    can provide you this information? If so then you’re home free. But if not, or if not with the rigor, ...

    Sue Mizera - 13/10/2021 - 09:49

  5. News: B2B Marketing and Harvard want your nominations for the B2B tech marketing innovators index

    but are you someone who’s done something truly ground-breaking or industry-leading here? Free-thinkers: Tech ... the index, feel free to email the editor at B2B Marketing: david.rowlands@b2bmarketing.net About Harvard ...

    David Rowlands - 01/10/2021 - 12:38

  6. B2B Marketing privacy policy

    guide to how we process your data. See the full infographic How to contact us Please feel free ... registered free members, Premium and Enterprise members, Leaders programme members, customers, purchasers ... and delegates of our online content, our training courses and programmes, our free and chargeable events, ...

    a12admin a12 - 30/09/2021 - 16:14

  7. Marketing process improvement isn’t just for the tough times

    and money. Yes, making processes simpler or removing them altogether frees up time to work on other ...

    Steven Cozens - 29/09/2021 - 09:55

  8. Five questions to help pinpoint your brand identity

    as simple and hassle-free as humanly possible. Our customers have already been through a traumatic ...

    Charlotte Hartley - 23/09/2021 - 11:08

  9. Motivational marketing: Same-old-same-old, or B2B Marketing 2.0? (Part 2)

    I cycle I’m free. HighKit provides me a very clear image, a door to escape to freedom and passion, a way ... of their customer care service (“amazing sales and service follow-up; free repair service is hugely important”) ...

    Sue Mizera - 15/09/2021 - 11:07

  10. Part 2: Auditing a brand may make B2B consider brand building

    and free-flowing budgets. It’s all change on the brand front The reasons for this are clear. Research has proven ... familiarity and trust in a brand, the more customers will buy from you and return to you. Free sales? ...

    Mercè Cozens - 07/09/2021 - 15:05

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