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1. Eight essentials for a successful global marketing rebrand

   they were trying to convey.  But with all the incredible automated translation and machine learning tools we ...

   Yasutaka Mizutani - 19/01/2023 - 12:35

2. The Tao of buyer-centric B2B marketing: The seven principles you need to know

   that help marketers construct their practice: the people, processes, and tools used to make fruitful ...

   Mary Gilbert - 21/11/2022 - 11:12

3. Why marketing operations is the foundation of a successful modern marketing team

   for running a well-oiled machine and making unified insight easily available. Covering fundamentals ...

   Harriet Durnfor... - 14/11/2022 - 11:17

4. How to be creative in no ways that AI can

   been higher either. If we don’t value creativity, we’ll delegate more and more of our role to machines ... by machines right now. I would say the biggest opportunity we have to sharpen one cognitive skill is to focus ... you want to future-proof your brain, make it more creative” Let the machines crunch the numbers, let ...

   Jason Miller - 29/06/2022 - 09:09

5. Let’s get personal

   washing machine, it genuinely excited me- I’m aware that’s in part because I’m a bit of a nerd, but mainly ... because I’m buying a washing machine and am feeling overwhelmed by the options. That content hit my need ...

   Charlie Nicholson - 27/06/2022 - 10:48

6. News: The B2B Marketing Awards shortlist announced!

   buyer experience' by Bridge 'The honest machine guide' by Omne 'Turn up the power ...

   David Rowlands - 23/08/2022 - 09:55

7. How to Optimize Your ABM Strategy with Intent Data

   orchestration machine Measure campaign success ...

   Daniela fernandes - 24/05/2022 - 07:40

8. B2B companies need deep learning ‘therapy’ to overcome modern data challenges

   machines are well trained, they can do that on an enormous scale. Data can be limited sometimes, ... And with bots and easy access to blogs and content machines, studies have shown that with information ... machine learning to decipher the truth. When targeting potential customers, the CRM may identify Amazon ...

   Amnon Mishor - 03/05/2022 - 15:35

9. Happiness by design

   'pleasure machines' and others more 'purpose engines.' Where we find pleasure and purpose ...

   Paul Dolan - 01/07/2022 - 09:26

10. Martech Awards case study: How 6sense won Gold for ‘ABM platform of the year’

    of AI, big data, and machine learning in the hands of every member of the revenue team. With 6sense ...

    David Rowlands - 07/07/2022 - 12:21

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