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1. How Sharper won Gold for ‘Best demand or lead generation campaign’ at The B2B Marketing Awards for their work with Proact and NetApp

   actual opportunities) in the space of just a few weeks, and did it all with an ROI of 1:267 – a true ...

   David Rowlands - 27/02/2023 - 15:13

2. News: Recent research sheds light on the state of PR in B2B

   that the misalignment between the two groups cuts both ways, with senior B2B marketers admitting that: Reporting the ROI ...

   David Rowlands - 08/02/2023 - 14:40

3. Propolis marketing lead

   metrics including ROI and using this to optimise campaigns and sales support Skills and experience 1+ years of B2B ...

   Jennie Barrick - 20/01/2023 - 14:41

4. How to get the best return on your marketing budget

   marketing ROI including: Minimising churn Personalising your approach Aligning Sales and Marketing ...

   Jerusa Calliste - 13/12/2022 - 18:47

5. Moving Mount Rushmore: How to convince your management of your brilliant idea (Part two)

   to ensure consistency in our performance and ROI.” “Brand loyalty and brand reference and preference really ...

   Sue Mizera - 15/12/2022 - 08:40

6. Artios

   business. Our results are so consistent, we offer 200% ROI guaranteed. Search engines are algorithms. ...

   Jerusa Calliste - 21/11/2022 - 14:58

7. Why marketing operations is the foundation of a successful modern marketing team

   adjust higher-level strategy and tactical levers for better ROI; be that re-directing ad spend ...

   Harriet Durnfor... - 14/11/2022 - 11:17

8. SAFE SUCKS: A B2B Marketer’s Guide to Ideas That Refuse to Be Ignored

   there is no ROI on “safe” marketing. In B2B, safe sucks. And buyers won’t always act because you simply offer ...

   David.power_519256 - 19/10/2022 - 16:00

9. Does scaling-out ABM mean you have to compromise on the impact of your programmes, or can you have it all?

   deploy ABM see an increase in deal size, and 87% see higher ROI. It’s no surprise that ABMers are under ...

   Anonymous (not verified) - 31/10/2022 - 13:58

10. ROI Calculator

    Your return on an investment with Propolis Propolis can save you over 10% on your annual marketing and consulting budget ...

    scotty - 22/09/2022 - 16:21

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