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  1. CASE STUDY: 'The Open Golf Championship' for Sodexo Prestige by Cyance

    at prestigious events such as the RHS Chelsea Flower Show, golf's Open Championship and Royal Ascot. ... knowledgebank/email-marketing/case-studies/case-study-open-golf-championship-sodexo-prestige-cyance About the client company Sodexo Prestige is the UK's leading specialist event caterer ...

    a12admin a12 - 26/07/2010 - 00:00

  2. Ignite London 2021: Key learnings and takeaways, and where to go to watch on-demand

    best players in the best positions to win for the team. On-demand session available to: Propolis ...

    Kavita Singh - 09/07/2021 - 16:53

  3. Awards case study: Adobe and Fenergo win ‘Best use of marketing automation’

    Fenergo is a Dublin start-up turned major global fintech player. Counting UBS, HSBC, State Street, ...

    David Rowlands - 24/03/2021 - 10:46

  4. 3 reasons why data communities are thriving

    that’s big win for them. The fact that there is a big player out there that has done very well with its ...

    Kavita Singh - 11/03/2021 - 13:27

  5. BRANDING NEWS: Accenture dumps Tiger Woods

    indefinite leave from professional golf, was chosen to front Accenture's high-profile campaign ... successful sponsorship arrangement and his achievements on the golf course have been a powerful metaphor ...

    a12admin a12 - 14/12/2009 - 00:00

  6. How Capita achieved massive success with ABM

    outsource deal. Capita knew the company well, but was seen as a tactical player, and not as a strategic ... player capable of delivering a long-term outsource. Christa said: “Ironically, we had a really good ...

    David Rowlands - 18/11/2020 - 15:28

  7. Forget about one-to-one, one-to-few and one-to-many. Content consumption is the key to ABM.

    in market because they weren’t consuming any content around our topics. They were playing lots of golf ...

    Kavita Singh - 20/02/2020 - 10:06

  8. How’s your corporate culture going? Is it maybe time for an audit?

    or a nice-to-have. It is a sine qua non for any serious, competitive player. This is what Lou Gerstner meant ...

    Sue Mizera - 10/03/2021 - 16:59

  9. Why martech vendors are so crap

    specifically named by a multitude of respondents, earning recognition as the most valued player.  Most commonly ... recognised at a valuable player was Salesforce. Comments about Salesforce included: “Used by majority ...

    Kavita Singh - 04/05/2020 - 14:11

  10. News: Rockpool Investments invests in MomentumABM

    is an important step in strengthening Momentum’s position as one of the big players in ABM. It will enable us ...

    Kavita Singh - 13/03/2020 - 09:51

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