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  1. A new year, a new set of priorities: Tackling your 2023 budget

    Oliver Budworth writes on how to ensure long-lasting growth and make your budgets work harder in the face ... about what you can do with your marketing budgets as we go into 2023, and get them to work harder than ... Gilroy’s Oliver Budworth writes on how to ensure long-lasting growth and make your budgets work harder ...

    Oliver Budworth - 25/01/2023 - 14:36

  2. Pipeline’s secret weapon: Full-funnel marketing (and how to prove it)

    harder than ever to cut through the noise and seamlessly push them through the funnel. This isn’t set ...

    Jerusa Calliste - 24/11/2022 - 12:46

  3. Transforming your promise into your brand DNA

    and play/process harder could be their motto as well. What is your brand purpose? The next step in generating ...

    Zsofia Raffa - 29/11/2022 - 10:41

  4. Leaders Roundtable Batten down the hatches

    starts to bite, it’s likely to become progressively harder and more expensive to recruit new customers. ...

    scotty - 16/11/2022 - 10:21

  5. Creating a stand-out ABM campaign with Digital Radish’s Renaye Edwards

    “For me, it’s about creating those memorable experiences that stick. It’s getting harder and harder ... to cut through now." “We always say this about marketing. But I do really think it’s getting harder ...

    David Rowlands - 01/11/2022 - 08:16

  6. Why marketing operations is the foundation of a successful modern marketing team

    Marketing commentators who thought tech complexity was getting harder to handle in the early 2010s hadn’t ...

    Harriet Durnfor... - 14/11/2022 - 11:17

  7. Propolis December roundtable RYI landing page

    Y and Z are harder to recruit, satisfy and retain. But the same time, it's never been more important. So what do ...

    scotty - 17/10/2022 - 14:40

  8. Propolis December roundtable linkedin

    are in flux, business sentiment and priorities are shifting, and generations Y and Z are harder to recruit, ...

    scotty - 17/10/2022 - 14:07

  9. People or personas? What B2B marketing can learn from B2C

    with people we trust and like. And the bigger the purchase, the harder we'll expect them to work to earn ...

    Anonymous (not verified) - 08/08/2022 - 11:55

  10. How to make your B2B marketing more creative

    (for which, read “vaguer and harder to understand”). Usually, it’s the stakeholders. It’s not hard ...

    David McGuire - 13/06/2022 - 11:38

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