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  1. Event Sales Executive

    understanding of the events program and will be given the autonomy to build and develop new and existing client ... techniques Build long term client relationships by understanding client challenges and showing how attendance ...

    Jennie Barrick - 01/12/2022 - 09:54

  2. Transforming your promise into your brand DNA

    product features and updates are important but also to communicate the brand values and build up the brand ...

    Zsofia Raffa - 29/11/2022 - 10:41

  3. ABM Census 2022: Key stats and trends exploring the ongoing evolution of account-based marketing

    to last year’s results. In-house vs. agency – how marketers are getting the ABM skills they need. Download ...

    David Rowlands - 01/11/2022 - 17:19

  4. Pipeline’s secret weapon: Full-funnel marketing (and how to prove it)

    of short-termism in a bear market – and how to overcome them and build a brand that will stand the test of time. ...

    Jerusa Calliste - 24/11/2022 - 12:46

  5. Leaders Roundtable Batten down the hatches

    VPs and marketing directors from across B2B marketing, to discuss compelling topics in a Chatham House ...

    scotty - 16/11/2022 - 10:21

  6. The Tao of buyer-centric B2B marketing: The seven principles you need to know

    with overwhelming hype; rather they want to meet needs, build relationships based on trust, and show they truly ... way. It becomes humans engaging with humans. There is a context from which to build the components ... a customer, or building processes that help people have compassion and understanding in critical moments.  ...

    Mary Gilbert - 21/11/2022 - 11:12

  7. B2B and M&A: How marketing can demonstrate value at this make-or-break moment

    As a marketing leader, if you’re not involved, build a case with helpful suggestions about how you’d like ... the acquiree, use evidence and build cases to demonstrate why your approach remains valid, and shouldn’t be side ...

    Joel Harrison - 21/11/2022 - 10:29

  8. Does ESG get the gold standard for B2B at the DMA Awards?

    Consequently, it should create a platform that Barclays can build on, to accelerate leadership amongst ... ecommerce sales, and understanding the ‘just-in-time’ nature of parts and material supplies for the building ... my house after being in residence for 18 months, and that I have Stockholm Syndrome! For the full ...

    Joel Harrison - 18/10/2022 - 13:28

  9. Senior market researcher

    This will involve regular liaison with our panel of in-house senior marketing experts, assisting them ... in the creation of said content. Key responsibilities: Build and launch surveys, which are promoted by our ... in-house marketing team. Work with third-party market research organisations where necessary to collect ...

    Jennie Barrick - 21/09/2022 - 13:07

  10. Why marketing operations is the foundation of a successful modern marketing team

    for marketing maestros, while our research has found 58% of teams still typically build reports in spreadsheets. ...

    Harriet Durnfor... - 14/11/2022 - 11:17


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