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  1. Email accessibility is crucial: here’s how to get it right

    such as Litmus and Email on Acid now offer accessibility testing features as part of their service.  Even ...

    James Hall - 30/01/2020 - 14:23

  2. How to transcend your business ROI with email automation

    of their emails. You can reengage these subscribers with win-back email campaigns. See how Email on Acid re-engages ...

    Kevin George - 25/03/2019 - 11:11

  3. Take the Friday Afternoon Cappuccino Challenge

    be clarified or improved? Does everyone around you understand what those standards are- and work by them? Acid ...

    Leigh Ashton - 09/03/2012 - 13:44

  4. Choosing the right media monitoring software for your business

    useful being able to compare and contrast each of the user interfaces and self-service tools. The acid ...

    Alastair Turner - 20/12/2011 - 09:29

  5. You’re Fired!

    and increase profits by 30%.  Now the acid test was applying our own solutions to our own company.  We were ...

    Iain Lovatt - 26/08/2011 - 14:03

  6. Beyond CRM: rethinking brands with the ‘voice of the customer’

    to encompass channels such as social media to proactively monitor the voice of the customer.  The acid test ...

    Keith Schorah - 21/06/2011 - 16:47

  7. Why Do Smart People Not Prepare Properly?

    contact and questions why they are employing expensive advisers to simply implement.  The acid test ...

    Chris Merrington - 02/06/2011 - 15:09

  8. CASE STUDY: Powwownow market in real time

    the acid test of Powwownow's core marketing- have also been achieved directly from social media ...

    a12admin a12 - 09/06/2009 - 00:00

  9. BEST PRACTICE: Customer loyalty

    is advocacy, not usage. The acid test is not how much the customer spends but how hard it would be to prise him ...

    a12admin a12 - 10/03/2006 - 00:00

  10. class="FreeForm">The acid test for an agency is when the senior client who appointed the agency leaves. How ...

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