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  1. Roundtable report: Batten down the hatches? What B2B marketers can do to prepare for a downturn

    sales without genuine evidence – and that means quantifiable data. Clarify to all stakeholders that it’s ...

    Joel Harrison - 20/10/2022 - 12:17

  2. Does ESG get the gold standard for B2B at the DMA Awards?

    ecommerce sales, and understanding the ‘just-in-time’ nature of parts and material supplies for the building ...

    Joel Harrison - 18/10/2022 - 13:28

  3. Data from digital marketing teams plays a crucial role in driving the bottom line for business

    Sales and marketing alignment Master- Data Strategy, Insight & Intelligence Second party data ... generated by marketing is an (untapped) asset for the entire business– especially sales and service teams. ... and bringing sales, marketing, and service teams closer together is key. Complete with a look at the ways ...

    Susan McKay - 12/09/2022 - 08:36

  4. How marketers can achieve personalisation without third-party data

    to improve several pre-existing privacy related issues, including the use of Google Signals. Google Signals, ... on prospects reaching out to sales. Customers prefer to do product research or testing online, and contact ... sales when they’re at the end of the buying process. This customer behaviour represents an opportunity ...

    Adam Greco - 05/09/2022 - 16:24

  5. Senior market researcher

    they are lagging behind their competitors. Our suite of products within Propolis will then allow members to improve ... etc) that provides our members with actionable steps they can take to improve their marketing. ...

    Jennie Barrick - 21/09/2022 - 13:07

  6. Business development manager- Enterprise sales

    If so, joining the talented sales team at B2B Marketing is the perfect way for your hard work and talent ... and training courses. The Opportunity Reporting to the Head of Enterprise Sales the Enterprise Account Manager ... and renewal success with existing clients. Key Responsibilities Maximise subscription sales revenue through ...

    Jennie Barrick - 21/09/2022 - 12:36

  7. Media & Training Marketing Executive

    in the redevelopment of our training course offering and driving ecommerce sales. This will include website & ... such as sales, editorial, design as well as external suppliers and partners Strong project management skills ...

    Jennie Barrick - 21/09/2022 - 13:14

  8. Why email automation is ideal for improving internal team processes

    is directly proportional to their likelihood of winning that customer. This means sales teams need ... to be notified of a new lead immediately.  It also means the sales team needs as much information about that lead ... of the sales and marketing management teams. It’s efficient in that the whole team is aware of the lead right ...

    Tom Ryan - 24/08/2022 - 09:41

  9. News: Expandi achieves asset purchase of Cyance

    2022, ReSolve was engaged by Cyance to run an accelerated sale process. As the only other European ... ultimately this was unsuccessful. In June 2022, ReSolve was engaged by Cyance to run an accelerated sale ... process, seeking urgent investment to further develop the business or a sale of the business and/or its ...

    David Rowlands - 13/09/2022 - 08:44

  10. Tapping into the Internet of Behaviours (IoB): Why understanding buyers is key to unlocking B2B sales value

    representatives. We are also in a digital-first sales environment. Gartner research shows that B2B buyers only ... spend 17% of the total purchase journey with sales reps, while 44% of millennials working in B2B ... settings prefer no sales rep interaction at all. This is all creating a highly competitive digital ...

    Winnie Palmer - 15/08/2022 - 14:06

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