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  1. Beyond the press release: exploring the power of modern PR

    helpful. This kind of personal approach is what people increasingly expect in every aspect of their life. ...

    Emma Crofts - 23/07/2021 - 14:19

  2. Three psychological pitfalls marketers should avoid in 2021

    this. While open rates in the UK and Ireland increased by 19% in March versus January as consumers ... and Ireland increased by 19% in March versus January as consumers scoured for information on how to safely buy ...

    Norman Guadagno - 20/07/2021 - 11:06

  3. 7 inbound marketing tools in B2B marketing you should be using in 2021

    increasing inbound leads and less on thinking through how to convert users to a lead on their website ... businesses increase inbound calls and conversions. The call-back widget connects sales teams to website ... increase call volumes by 25% and have a disproportionate impact on lead> sale conversion rates.” ...

    Kavita Singh - 15/07/2021 - 11:29

  4. News: Global report by ON24 shows use of webinars triples

    ON24 Webinar Benchmarks Report 2021, the use of webinars has increased 162% and attendance nearly ... of content – an increase of nearly 300%. These findings are based on more than 2000 organisations delivering ... to ON24, organisations are increasingly using webinars to provide dynamic digital experiences that engage ...

    David Rowlands - 11/06/2021 - 11:14

  5. Drive Impact, Deliver Value

    to help drive B2B marketing maturity to the next level, with actionable solutions to increase efficiency, ... Engage 86% of B2B buyers are willing to pay more for a great customer experience – and increasingly ... with actionable solutions to increase efficiency, improve sales revenue, and enhance marketing impact. Read ...

    Jack Mann - 08/07/2021 - 17:25

  6. Are you ready to grow sales by 10x?

    in place, B2B sales reps increased their out-bound call rate by as much as 10 times! Is your team equipped ... increased their out-bound call rate by as much as 10 times! anonymous user Blog United Kingdom 5 Average: ...

    Usman Sheikh - 13/07/2021 - 17:04

  7. Why branding and martech should become BFFs!

    are mortal, brands are immortal. The biggest potential return is from increased pricing: a 1% price increase ... Brand is a deep moat, filled with poisonous alligators. Brands increase talent recruitment and talent ...

    Sue Mizera - 13/07/2021 - 13:03

  8. What can community marketing bring to the table? with Zapnito's Charles Thiede

    into in-person events and physical meetups? CT: Covid-19 has increased the need for online solutions, ... and move away from spending money on social media ads. In addition, customers are increasingly demanding ...

    Kavita Singh - 13/07/2021 - 10:30

  9. 3 ways to rethink your B2B loyalty marketing approach

    the customer journey relies on increasingly digital engagement. Find out how to refine your approach ...

    Jack Mann - 08/07/2021 - 17:30

  10. 7 tips to overcome B2B marketing barriers

    is converting leads into customers. Technology might have played a vital role in increasing communication ... an increase. As the demand marketers achieve their KPIs and get to the return on investment of their B2B ... marketing activities, it is understandable that they expect an increased budget. As they get an increased ...

    Claudia Jeffrey - 07/07/2021 - 13:22


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