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  1. The Propolis top US marketers 2022

    to offer – those individuals that are spearheading all of those trends, campaigns and strategies. ... With that in mind, this report presents some of the finest B2B marketing talent the US has to offer. Download ... this report now to see who’s made the cut! Not Sponsored ...

    Daniela fernandes - 09/06/2022 - 09:34

  2. News: The B2B Marketing Awards shortlist announced!

    to zero' by Intuit QuickBooks 'Sage People’s ‘HR in 2030’ report' for Sage People, by Velo ...

    David Rowlands - 23/08/2022 - 09:55

  3. Digital vs. print marketing: A bright and measurable future together

    and view of each individual customer. From purchase history, interests and lifestyle, brands are using ...

    Joe Courts - 03/08/2022 - 12:55

  4. Turn your product into your top marketing tool

    this company even care about my individual customer needs? They have all my information, so why aren’t ... of the message being seen. Why, when, and how individuals use your product is data that marketers can use ...

    Rebecca Grimes - 27/07/2022 - 09:04

  5. Martech Awards case study: How Jabmo won Gold for ‘Best use of Martech for sales enablement’ for ‘Extending a helping hand with data driven marketing and sales enablement: A case study with First Onsite’ by Jabmo

    hand off individual leads to sales. Instead, they needed to monitor overall engagement for entire ... where messaging is specifically tailored for individual industry’s needs. Display ads targeting ... with relevant information and offers.  Weekly account reports: Regular reports summarise engagement for multiple ...

    David Rowlands - 08/07/2022 - 15:25

  6. Under the hood of Amex’s success with small businesses

    Saturday has turned into a global movement, with consumers reportedly spending an estimated $163 billion ...

    David Rowlands - 10/08/2022 - 10:13

  7. Martech Awards case study: How Integrate won Gold for ‘Martech vendor of the year’

    webinars, in-person events and display advertising, to understanding what individual account members ... Demand Gen Report, ABM in Action, B2BMX/B2BSMX, CMSWire, Advertising Week etc. Integrate has ... TrustRadius has a Precision Demand Marketing section. And martech press has reported on this shift:  ...

    David Rowlands - 07/07/2022 - 12:59

  8. Five features B2B companies should look for in a marketing automation software

    them to tailor their sales conversations to the individual’s pain points and interests, which builds ... better repertoire and drives higher conversion rates. Likewise, marketing needs to be able to report back ... they need to know the value of that sale so it can be reported as return on marketing investment. Your ...

    Tom Ryan - 27/06/2022 - 16:15

  9. Martech Awards case study: How Kaltura won Gold for ‘Digital or hybrid event platform of the year’

    Management Wave report by Forrester. Additionally, Kaltura was cited as a Visionary in Gartner’s Magic ... experts? How can we scale these solutions for organisations of any size?” From individual classrooms to AWS ...

    David Rowlands - 07/07/2022 - 15:01

  10. How to build a low-budget, high-returns marketing strategy in the early stages of a startup

    is an essential part of startup marketing – and best of all, it’s totally free! Every individual has a story ...

    Luis O'Cleiry - 28/07/2022 - 09:11

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