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  1. What do hybrid events actually look like in the future?

    networking and meeting facilities in their online offering, but it remains a challenge. For instance, human ... equally. For instance, this could mean enabling virtual voting and Q&As through apps, or perhaps ... each type of attendance is important. For instance, one attendee might be starting on their awareness ...

    Kavita Singh - 19/08/2021 - 10:42

  2. How to rebrand your company successfully

    when you change. In 2009, for instance, the orange juice brand Tropicana decided to change its entire ... In 2009, for instance, the orange juice brand Tropicana decided to change its entire packaging to the point ...

    Kavita Singh - 05/08/2021 - 15:54 - 1 comment

  3. What makes good marketing automation in 2021?

    with your sales team. For instance, if you’ve got great demographic and firmographic data, but that person ...

    Kavita Singh - 02/08/2021 - 11:36

  4. Addressing customer success with Barbara Stewart, Propolis Hive Expert in CX

    Being reactive about churn DR: And on the flip-side of that, are there any instances where you’ve seen ...

    Kavita Singh - 25/05/2021 - 10:10

  5. The importance of implementing marketing operations with Propolis Hive Expert Karla Wentworth

    How do you think Covid has affected marketers’ approach to marketing operations? For instance, are you ...

    Kavita Singh - 13/05/2021 - 15:37

  6. How to write a B2B marketing email that works

    in an inbox full of unread email. For instance, if you’re running A/B tests on subject lines, start ...

    David McGuire - 21/07/2021 - 15:37

  7. How to authentically represent Pride in B2B

    for the business we’re striving to be. It normalises the conversation – DEI, or Pride in this instance, stops being ...

    Matt Harper - 09/07/2021 - 17:35

  8. 7 copywriting tips I won’t be sharing at B2B Ignite 2021

    with those concepts to make your copy feel snappy and natural to read. For instance: if you want your ...

    David McGuire - 25/06/2021 - 14:58

  9. The challenges of global messaging, and a better path forwards

    experiences rises, how do we incorporate where different regions are at in the buying journey? For instance ... is gathered. For instance, what do they want, where do they buy and how do they buy? At this stage, no regional ...

    David Rowlands - 11/06/2021 - 09:47

  10. What does a psychological insight consultancy do?

    For instance, a major European bank believed from traditional market research that customers do not trust banks ...

    Dr. Simon Moore - 27/05/2021 - 17:29

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