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  1. Barbara Stewart on nailing your CX in 2022

    on that. “Before digital we were so close to that,” she continues. “With all the buzzwords of growth ... I expect of B2B,” she continues. “Why is it taking me four hours to set up a system when it should've ...

    David Rowlands - 18/01/2022 - 08:48

  2. 10 lessons learned after 10 years of modern selling

    and content to drive continuous improvement. Business leaders must ensure that all of their staff become data ...

    Pieterjan Bouten - 13/01/2022 - 09:50

  3. News: Radix Communications employees take over the company

    for the benefit of all current employees. Reynolds said: “As Radix continued to grow, it became obvious that our ...

    David Rowlands - 11/01/2022 - 16:43

  4. How and why marketing must drive sustainability

    of the world’s most trusted sustainability ratings providers, to continually assess and improve on all aspects ... change is a crisis. Embedding environmental sustainability into our commercial goals ensures continued ...

    David Rowlands - 11/01/2022 - 08:47

  5. Eight areas that marketing need to focus on to future-proof their 2022

    inquiry, the higher chance it has of converting to a sale. At Moneypenny, we will continue to focus ... with the data platform Cognism  which links compliant data to intent databases. 4. ABM  ABM continues to gather ...

    Kate Cox - 10/01/2022 - 15:16

  6. What’s in store for B2B marketing in 2022?

    and it is not immediately known whether global shipping and movement costs will continue to rise or decrease over time. ... and innovation. So my prediction is more of the same – big ups and downs!   More uncertainty, continual rapid ... travel, face another very bumpy year. Radical reinvention will continue to be needed, to survive ...

    David Rowlands - 07/01/2022 - 15:27

  7. The Great Resignation: How to reduce marketing staff churn and future-proof your team for 2022

    people feel. Of course, all organisations need to continuously assess the financial element but making ... think the Great Resignation will continue into 2022? When do you see things calming down or do you think ... that continues to thrive. LG: What do you think some of the core lessons marketers will need to learn to hold ...

    David Rowlands - 17/12/2021 - 15:04

  8. twogether on winning Gold for ‘Best use of direct mail’

    to be delivering the next smart idea,” he continued. Why Lego? So, why would a global software company choose Lego? ... inspiration, happiness and fun,” he continues. The more marketing can bring emotive drivers into what they do, ...

    David Rowlands - 21/12/2021 - 15:26

  9. News: New hires in B2B

    to continue its global growth momentum. Agent3 CEO, Clive Armitage said: “As we have built Agent3, we have ...

    David Rowlands - 21/12/2021 - 09:09

  10. Five predictions on data changes to future-proof your 2022

    capitalise on data in 2022? As the tracking cookie continues to crumble, the big question on marketers’ minds ...

    Jon Clarke - 20/12/2021 - 12:01

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