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  1. News: Hiscox launches card game to educate businesses about cyber security

    and competencies AI Analytics Hiscox has designed an educational cyber security card game, No Phish, inspired ... by the fifth annual Cyber Readiness Report. No Phish is designed to introduce new audiences to cyber security ... with the launch of No Phish, a new card game designed to help businesses learn about cyber readiness. No Phish ...

    David Rowlands - 30/11/2021 - 09:52

  2. The B2B Marketing Awards 2021: Check out who won big

    leadership’ by Protolabs. Best limited-budget campaign. ‘The better-for-business zone’ for Zen Internet ... channel marketing initiative. ‘The better-for-business zone’ for Zen Internet, by OneGTM. Best ...

    David Rowlands - 01/12/2021 - 16:29

  3. How CogniClick can personalise your content for ABM success

    two formats that are designed for larger audiences and also facilitate personalisation: a live ... originally designed for marketing, CogniClick has expanded to be used by sales- especially when it comes ...

    David Rowlands - 26/11/2021 - 14:56

  4. Gilroy

    The Pavilion Basing View Basingstoke RG21 4RG United Kingdom ABM Content Marketing Customer Insight Design ... Digital Marketing Lead Generation Social Media Services Web Design Business Services (eg. post, transport, ...

    Daniela fernandes - 19/11/2021 - 14:11

  5. Seven ways B2B brands can utilise user-generated content to boost marketing effectiveness

    in the age of the internet. Enter user generated content. What is user-generated content? User-generated ... effectiveness in this way isn’t such a reach in the age of the internet. Enter user generated content. anonymous ...

    John Allen - 17/11/2021 - 08:39

  6. How to realise the full potential of sustainability marketing

    and your business further. But designing and implementing a sustainability marketing strategy has ...

    Leeya Hendricks - 26/11/2021 - 09:41

  7. Motivational marketing: Same-old-same-old or B2B marketing 2.0? (Compendium)

    developments and programs—from product (re-)designs to social media messages to events and online communities— ... be described as 'MM in action,' was designed to explore these questions: Could the reasons ... requiring specific designs and techniques, to apply to future MM studies, including those in B2B? Target ...

    Sue Mizera - 19/11/2021 - 09:34

  8. Four game-changing insights driving customer acquisition in a digital world

    this year the amount of people using the internet has grown nearly 5%, meaning 62% of the world’s population ... users.  Sure, not all those people using the internet or logging into their socials are doing so ... for business purposes. However, we do know that the number one reason people use the internet is to find ...

    Christine Bailey - 22/11/2021 - 14:15 - 1 comment

  9. How to approach your ABX strategy

    into consideration: Is your list designed to help meet revenue goals? Is it aligned with business objectives? Does ... people are researching across the internet, firmographic and technographic information and ad ...

    David Rowlands - 10/11/2021 - 10:57

  10. News: CMO, chief communications officer and chief growth officer among the fastest growing c-suite roles in the UK, says LinkedIn

    compliance officer. Tasked with designing, implementing and monitoring compliance processes to ensure ...

    David Rowlands - 28/10/2021 - 16:41

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